Strategic Management: Concepts » (2nd Edition)

KEY BENEFIT- This is the book that enables students to TRANSFER conceptual classroom LEARNING to strategic application in their professional lives.

KET TOPICS: Three key themes constitute the dynamic perspective on strategy: (1) changing strategies for changing times, (2) the integration of formulation and implementation, and (3) strategic leadership.

For business professionals involved with strategic management.

Brief Contents

PART ONE STRATEGY AND STRATEGIC LEADERSHIP IN DYNAMIC TIMES
1 Introducing Strategic Management 2
2 Leading Strategically Through Effective Vision and Mission 26
PART TWO THE INTERNAL AND EXTERNAL ENVIRONMENT OF STRATEGY
3 Examining the Internal Environment: Resources, Capabilities,
and Activities 60
4 Exploring the External Environment: Macro and Industry Dynamics 86
PART THREE BUSINESS, CORPORATE, AND GLOBAL STRATEGIES
5 Creating Business Strategies 122
6 Crafting Business Strategy for Dynamic Contexts 150
7 Developing Corporate Strategy 184
8 Looking at International Strategies 212
PART FOUR STRATEGY VEHICLES FOR NEW DIRECTIONS
9 Understanding Alliances and Cooperative Strategies 246
10 Studying Mergers and Acquisitions 274
PART FIVE IMPLEMENTATION, NEW VENTURES, AND GOVERNANCE IN DYNAMIC CONTEXTS
11 Employing Strategy Implementation Levers 302
12 Considering New Ventures and Corporate Renewal 336
13 Corporate Governance in the Twenty-First Century 366