Winners Never Cheat: Even in Difficult Times » (Expanded Edition)

Jon M. Huntsman is chairman and founder of Huntsman Corporation. He started the firm with his brother, Blaine, in 1970. By 2000, it had become the world's largest privately held chemical company and America's biggest family-owned and operated business, with more than $12 billion in annual revenues. He took the business public in early 2005. He was a special assistant to the president in the Nixon White House, was the first American to own controlling interest of a business in the former Soviet Union, and is the chairman of the Board of Overseers for Wharton School at the University of Pennsylvania, his alma mater. Mr. Huntsman also has served on the boards of numerous major public corporations and philanthropic organizations, including the U.S. Chamber of Commerce and the American Red Cross. The Business School at Utah State University is named after him, as is the basketball arena at the University of Utah. The Huntsman businesses fund the foundation that is the primary underwriter for the prestigious Huntsman Cancer Institute in Salt Lake City, which he founded. The hospital/research facility has become a leader in the prevention, early diagnosis, genetic legacies, and humane treatment of cancer. He resides with his wife, Karen, in Salt Lake City. His oldest son, Jon Jr., is governor of Utah.

Author royalties from this book go to the Huntsman Cancer Foundation

“The way Jon conducts his business and lives his life will not only inspire you to be a better person, citizen, and entrepreneur, it also will give you hope that the good guys don't finish last.”

Glenn Beck

"Jon Huntsman is a different breed. He believes business is a creative endeavor, similar to a theater production, wherein integrity must be the central character."

Larry King, CNN

"Jon Huntsman's own life and personal values lend credence to his words. He walks his ethical talk."

Neil Cavuto, Fox News

"This book could put me out of business. Nobody would be happier about it than me."

Wayne Reaud, Trial Attorney.

The nationwide bestseller—fully updated for today’s tough times and worldwide financial crises

“Everyone does it.” Everyone cheats. Cuts corners. Tells lies. Maybe it was different once. Not today. If you want to succeed in this economic climate, you simply have to make compromises. Right?

Wrong. You can succeed at the highest levels, without sacrificing the principles that make life worth living. The proof? You’re holding it.

Jon M. Huntsman built a $12 billion company from scratch, the old-fashioned way: with integrity. There were short-term costs and difficult decisions. There were tough times. Times just like today. But ultimately, leading with integrity wasn’t just personally right for Huntsman, it also proved to be the best business strategy.

In Winners Never Cheat, Huntsman tells you how he did it, and how you can, too. This book is about remembering why you work, and why you were chosen to lead. It’s about finding the bravery to act on what you know is right, no matter what you’re up against.

It’s about winning. The right way.

Think about the kind of person you want to do business with. Then, be that person—and use this book to get you there.

Introduction Good Times, Bad Times 1

Ch. 1 Lessons from the Sandbox 11

Ch. 2 Check Your Moral Compass 25

Ch. 3 Play by the Rules 39

Ch. 4 Setting the Example 53

Ch. 5 Keep Your Word 77

Ch. 6 Why We Cross the Line 95

Ch. 7 Pick Advisors Wisely 107

Ch. 8 Get Mad, Not Even 125

Ch. 9 Graciousness Is Next to Godliness 139

Ch. 10 Your Name Is on the Door 157

Ch. 11 The Obligation to Give Back 171

Ch. 12 The Bottom Line 193

Perspective from Larry King 207

Perspective from Neil Cavuto 215

Perspective from Wayne Reaud 221