Authors: Eileen R. Meehan
ISBN-13: 9780742524866, ISBN-10: 0742524868
Format: Paperback
Publisher: Rowman & Littlefield Publishers, Inc.
Date Published: November 2005
Edition: 1st Edition
This book dispels the myth that the television industry is just giving viewers the programming they want to see and, thus, we as viewers are _responsible_ for the existence of shows like Fear Factor and yet another Survivor. In fact, Meehan explains, viewers exert no demand in the market. She also counters the idea that TV programs reflect our culture directly. Introducing us to the political economy of television, Meehan covers programming, corporate strategies, advertising, network _competition,_ and organizations that seek more industry accountability. She tells us why TV isn't our fault_and who's really to blame.
1 | The blame game | 1 |
2 | Don't blame the viewers | 27 |
3 | Competitors? rivals ? collaborators? | 53 |
4 | Star Trek, synergy, and the transindustrialization of Tribbles | 89 |
5 | If not the people ... who? | 117 |