Authors: Peter C. Fusaro, Ross M. Miller
ISBN-13: 9780471265740, ISBN-10: 0471265748
Format: Paperback
Publisher: Wiley, John & Sons, Incorporated
Date Published: July 2002
Edition: (Non-applicable)
Peter C. Fusaro is founder and President of Global Change Associates, an energy consulting firm. His extensive research on Enron is regularly referenced by those investigating the firm's dramatic collapse.
Ross M. Miller is founder and President of Miller Risk Advisors. Previously, he taught finance and economics and then established the quantitative finance research group at General Electric.
An Easy-To-Read Guide For Everyone
"Do not put another dime into the stock market before reading this book. In all the millions of words that have been written about the Enron scandal, these are the first that really explain, in a way anyone can understand, what actually happened in the greatest stock swindle of modern times."
-Christopher Byron, author, Martha Inc.
"The Enron story, for most of us, is a monster. Fusaro and Miller clarify what went wrong in a manner that allows anyone to get their arms around the beast quickly, without killing oneself."
-Bill Crawford, former Chicago Tribune financial writer and Pulitzer Prize winner
"The authors' sharp insights into Enron's self-destructive culture provide a clear road map into its massive failure."
-Peter Behr, Washington Post financial reporter
What Went Wrong at Enron is the first comprehensive and clear explanation of what happened at Enron. Peter C. Fusaro and Ross M. Miller take you inside Enron and show you the who, why, what, where, and when of the sinking of this corporate Titanic. In an engaging style, they explain what happened and uncover the mistakes that led to Enron's fall-in a way that anyone can understand. What Went Wrong at Enron offers a fascinating backdrop to all the whistle-blowing, backstabbing, grandstanding, deception, posturing, and silence that has become the Enron story.
The authors sharp insights into Enron s self-destructive culture provide a clear road map into its massive failure.
Preface: In the Beginning ... | vii | |
1 | Ken Lay's Junk Bond Ride Up on the Natural Gas Express | 1 |
2 | A Pattern of Less than Full Disclosure | 11 |
3 | The Skilling Case Study | 25 |
4 | The Downside of Rank and Yank | 39 |
5 | A Market a Day Keeps the Debt Away (But Only Temporarily) | 53 |
6 | Enron Goes Online | 69 |
7 | Broadband Is a Costly Mistake | 83 |
8 | Enron Takes on Water | 95 |
9 | From Arrogance to Bankruptcy | 107 |
10 | Of Talking Heads and Quiet Deals | 125 |
11 | The Only Place to End the Enron Story | 145 |
Cast of Characters | 151 | |
Through the Pipeline: An Enron Time Line | 163 | |
The Enron Files | 181 | |
References | 217 | |
About the Authors | 227 | |
Index | 229 |