Walk like a Giant, Sell like a Madman: America's #1 Salesman Shows You how to Sell Anything! »

Ralph R. Roberts is one of the nation's top real estate salesmen, a recognized authority on real estate and mortgage fraud prevention, and anaward-winning speaker,sales coach, and consultant. He is also the author of several books, including Advanced Selling For Dummies with Joe Kraynak and Mortgage Myths with Chip Cummings, both from Wiley. For more information, please visit www.ralphroberts.com and www.aboutralph.com.

"Ralph Roberts is a dedicated and passionate professional. He lives by the words he writes."
-Danielle Kennedy, speaker and author of How to List and Sell Real Estate, Double Your Income in Real Estate Sales, and workingmoms.calm

"Roberts has tapped into much more than selling. This book is a great instrument for the business community. It details how to become successful in life regardless of the challenges. Ralph is teaching us how to make certain that we are well organized, focused, and on target. I highly recommend this text for all types of people. A great book, easy to read, and full of solid information, Roberts is offering us something that will really make a difference."
-Carl S. Taylor, Professor, College of Social Science, Michigan State University

"Sales is more than just selling something-it's a process and a total image! Walk Like a Giant, Sell Like a Madman is more than a book-it's a success blueprint for anyone involved in any type of sales. Ralph is the master madman!"
-Chip Cummings, CEO, Northwind International Corp.

"Novice to veteran, no matter what industry, every salesperson will gain new ideas from this book. Don't miss out; your competition won't!"
-Lance N. Avery, President, Greyhound Technologies, Ltd.

"Last year, I spent $12,000 on sales coaching. I could have saved myself a fortune by simply buying Walk Like a Giant, Sell Like a Madman. Ralph Roberts is an expert salesman who knows the ropes, and he generously shares his secrets in this must-have guide."
-Eric Pruitt, Realtor, Home Selling Team

Ch. 1 Taking the Seven Steps to Sales Success 1

Ch. 2 Motivating Yourself with Goals and Rewards 19

Ch. 3 Becoming Accountable through Personal Partnering 29

Ch. 4 Stop Hunting, Start Farming 43

Ch. 5 Catering to Marketplace Diversity 53

Ch. 6 Hiring Your First Assistant 65

Ch. 7 Assembly Line Selling 77

Ch. 8 Hosting Your Own Hour of Power 89

Ch. 9 Dating Your Leads before Someone Else Does 99

Ch. 10 Building a Brand through Shameless Self-Promotion 111

Ch. 11 Blogging Your Way to Credibility 131

Ch. 12 Tapping the Power of Social Media Marketing 145

Ch. 13 Creating and Maintaining Your Own Web Site 155

Ch. 14 Blasting Out of Your Sales Slump 165

Ch. 15 Building and Managing Your Own Sales Team 177

Ch. 16 You're Fired! Firing Your Worst Clients 189

Ch. 17 Becoming a Lifelong Learner 195

Ch. 18 Partnering Your Way to Unlimited Success 203

Ch. 19 Scaling Your Business with Virtual Assistants 213

Ch. 20 Making Rain: Taking on the Role of Rainmaker 235

Index 245