Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies » (Reprint)

Chet Holmes is an acclaimed corporate trainer, strategic consultant, motivational expert, and lecturer. His nearly one thousand clients have included major companies like Pacific Bell, Morgan Stanley, American Express, GNC, Wells Fargo, Estée Lauder, Merrill Lynch, and W. R. Grace, as well as small businesses of every kind. Holmes has also designed hundreds of advertising campaigns and sales systems for many industries.

This book shows how to tune up virtually every area of your business, systematically, with just a little disciplined focus. Spend an hour per week on each "impact area" of your business and you will be astonished at hoe much you can accomplish.

Booklist

A holistic sales and marketing campaign that works.

Acknowledgments     ix
A Note to the Reader     xiii
Foreword: When Words Are Never Enough     xv
Preface     xvii
Introduction     1
Time Management Secrets of Billionaires: How to Maximize Your Productivity and Help Your People Do the Same     7
Instituting Higher Standards and Regular Training: Preprogram Your Organization to Run Like a Finely Tuned Machine     21
Executing Effective Meetings: How to Work Together to Improve Every Aspect of Your Company Using Workshop Training     38
Becoming a Brilliant Strategist: How to Get Up to Nine Times More Impact from Every Move You Make     58
Hiring Superstars: How to Accelerate Your Growth by Using High-Octane Talent at Every Level     78
The High Art of Getting the Best Buyers: The Fastest, Least Expensive Way to Dramatically Increase Sales     102
The Seven Musts of Marketing: Turbocharge Every Aspect of Your Primary Marketing Efforts     117
The Eyes Have It: Attract and Close More Buyers by Using More Compelling Visuals, Plus, the Biggest Mistakes Everyone Makes When Presenting     154
The Nitty-Gritty of Getting the Best Buyers: Step-by-Step, Day-by-Day Tactics to Land Your Dream Clients     171
Sales Skills: The Deeper You Go, the More You Will Sell     192
Follow-up and Client Bonding Skills: How to Keep Clients Foreverand Dramatically Increase Your Profits     209
All Systems Go: Setting Goals, Measuring Effectiveness, and Activating Your Master Plan     226
Notes     246
Index     247