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The Ultimate Marketing Plan: Find Your Hook. Communicate Your Message. Make Your Mark. »
Authors: Dan S. Kennedy
ISBN-13: 9781593374969, ISBN-10: 1593374968
Format: Paperback
Publisher: Adams Media Corporation
Date Published: May 2006
Edition: (Non-applicable)
Author Biography: Dan S. Kennedy
Book Synopsis
The Ultimate Marketing Plan, 3rd Edition is all you need to find your unique selling proposition and deliver it to the right prospects. You, too, can benefit from the easy step-by-step system that has already helped more than 5 million business owners!
This guide shows you how to put together the most promotable message possible for any product or service including:
Filled with practical, no-nonsense ideas that will help you position your product, build buzz, and make money, this updated edition also includes expanded coverage on Internet marketing.
Author Biography:
Dan S. Kennedy has been writing sales letters for over twenty years for both large and small businesses. He is a popular speaker on marketing and sales issues. His popular newsletter, The No B.S. Marketing Letter, reaches thousands of people in the U.S. and Canada while his Web site (www.dankennedy.com) receives over 100,000 dedicated visitors a month.
Table of Contents
Subjects
Business Books
Marketing & Sales Advertisting
Business Books Marketing & Sales Marketing
Business Books Marketing & Sales Sales
Marketing & Sales AdvertistingBusiness Books
Marketing & Sales MarketingBusiness Books
Marketing & Sales Sales