The Orange Revolution: How One Great Team Can Transform an Entire Organization »

Adrian Gostick is the leader of O. C. Tanner Company’s recognition training and publishing practice. His books The 24-Carrot Manager and A Carrot A Day are sold in more than fifty countries around the world. Learn more at adriangostick.com.

Chester Elton is coauthor of the bestselling Carrot books, a popular lecturer on motivation, and an influential voice in global workplace trends. He is O.C. Tanner’s lead recognition consultant and researcher and works with numerous Fortune 100 clients. Subscribe to his weekly podcasts at chesterelton.com.

The bestselling authors of The Carrot Principle show how to use recognition techniques to build highly effective teams.

1 Breakthrough Teams 1

2 The Common Cause 22

3 Competence: Back to the Basics (+ Recognition) 38

4 The Rule of 3: Cultivating a Team 74

5 Wow: Six Secret Ingredients to World-Class Results 87

6 No Surprises: Mastering Orange Communication 120

7 Cheer: Up 138

8 101 Ways to Bring Your Team Together 166

9 The Company Is a Team: Creating a Revolutionary Corporate Culture 197

10 An Orange Life: A How-To Guide for Living 213

11 The Orange Formation 231

Appendix: The Research 237

Notes 249

Acknowledgments 257

Index 261