The Micro Economy Today » (12nd Edition)

Brad Schiller's text, The Micro Economy Today, 12e, is noted for three great strengths: readability, policy orientation, and pedagogy. His accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and market reliance to resolve the core issues of what, how, and for whom to produce. This strategic choice is highlighted throughout the full range of micro, macro, and international issues, and every chapter ends with a policy issue that emphasizes the markets vs. government dilemma. Schiller teaches economics in a relevant context, filling his chapters with the real facts and applications of economic life. Schiller is also the only principles text that presents all macro theory in the single consistent context of the AS/AD framework.

Part 1 The Economic Challenge

Chapter 1 Economics: The Core Issues

Appendix: Using Graphs

Chapter 2 The U.S. Economy: A Global View

Chapter 3 Supply and Demand

Chapter 4 The Role of Government
Part 2 Product Markets: The Basics

Chapter 5 Consumer Demand

Appendix: Indifference Curves

Chapter 6 The Costs of Production
Part 3 Market Structure

Chapter 7 The Competitive Firm

Chapter 8 Competitive Markets

Chapter 9 Monopoly

Chapter 10 Oligopoly

Chapter 11 Monopolistic Competition
Part 4 Regulatory Issues

Chapter 12 (De)Regulation of Business

Chapter 13 Environmental Protection

Chapter 14 The Farm Problem
Part 5 Factor Markets: Basic Theory

Chapter 15 The Labor Market

Chapter 16 Labor Unions

Chapter 17 Financial Markets
Part 6 Distributional Issues

Chapter 18 Taxes: Equity versus Efficiency

Chapter 19 Transfer Payments: Welfare and Social Security
Part 7 International Economics

Chapter 20 International Trade

Chapter 21 International Finance

Chapter 22 Global Poverty Glossary Index Reference Tables