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The Franchise Kit » (Reprint)

Book cover image of The Franchise Kit by Kirk Shivell

Authors: Kirk Shivell, Kent Shivell, Kent Banning
ISBN-13: 9780070571259, ISBN-10: 0070571252
Format: Paperback
Publisher: McGraw-Hill Companies, The
Date Published: April 1995
Edition: Reprint

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Author Biography: Kirk Shivell

Book Synopsis

You carefully selected your franchise. You negotiated and bought it. You made the dream of owning your own business a reality.

Now what? This is the book that goes beyond the franchisor's cut-and-dried instructions to answer that question. It tells you how to bring your dream to life-- or if you're still dreaming, helps you preview the real, day-to-day world of successful franchise operations.

Written by authorities who have studied and consulted with franchise operations for nearly a quarter of a century, this book helps you:

Transition smoothly into your new role and lifestyle

Deal effectively with legal and financial ties to the franchisor

Solve the most common areas of conflict between franchisor and franchisee

Handle employment, inventory control, business planning, and accountancy right from the beginning

This book includes special sections on operating family-run franchises, averting employee turnover and other common problems, and protecting yourself legally.

Table of Contents

Foreword
Preface
Acknowledgments
1Behold, A New World of Business1
2Study Yourself and the Franchise World15
3Ease the Transition to Life as a Franchisee23
4Use Foresight to Prevent Franchise Conflicts35
5Understand the UFOC and Franchise Agreement55
6Know Your Market and Aim to Earn It69
7Guard Yourself and Your Franchise with the Right Lawyers83
8Guide Yourself with the Right Accountant95
9Always Have the Right Business Structure107
10Know the Ways to Raise Money - for Start-Up and/or Expansion119
11Don't Trust Money: Watch It135
12Be Judicious in Hiring159
13Have Prudent Personnel Policies179
14Help Your People to Be Their Best199
15Beware of These Financial Dangers213
16Protect Your Franchise from Crime227
17Remember That Accidents Can - and Do - Happen243
18From the Start, Protect Your Family-Owned Franchise257
Appendix: Franchise Rule Summary269
Index277

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