The Cornflake King: W. K. Kellogg and His Amazing Cereal »

Life today would not be the same without the work of those great minds that came before us. The geniuses in these books have made our world a better place through their awesome inventions.

1 Destruction and Determination 5

2 "I Never Learned to Play" 7

3 The Super Salesman Sweeps Up 11

4 The Billion-Dollar Mistake 15

5 Investing in People 22

Timeline 28

Words to Know 30

Learn More: Books and Internet Addresses 31

Index 32