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Supermarket Wars: Global Strategies for Food Retailers »

Book cover image of Supermarket Wars: Global Strategies for Food Retailers by Andrew Seth

Authors: Andrew Seth, Geoffrey Randall
ISBN-13: 9781403919106, ISBN-10: 1403919100
Format: Hardcover
Publisher: Palgrave Macmillan
Date Published: November 2005
Edition: (Non-applicable)

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Author Biography: Andrew Seth

Andrew Seth is Chairman of Added Value and non-executive Director of several companies. Geoffrey Randall is an independent consultant to several leading companies and marketing and retailing specialist.

Book Synopsis

Leading international food retailers have in recent years expanded beyond national boundaries and started to operate on a global scale. This book describes the current state of the industry, looking in detail at the main competitors worldwide and analysing the factors underlying their successes and failures.

Table of Contents

1The world as a market6
2Wal-Mart : the colossus15
3Carrefour : the pioneer38
4Tesco : chasing hard52
5The contenders76
6Issues in going global87
7Information and technology as competitive advantage102
8Global advantage : theory and practice114
9Social issues : who loves global retailers?119
10Strategic options for local retailers137
11Strategic options for international retailers144
12The future : where, how, who?161

Subjects