Authors: Donald Wade
ISBN-13: 9781401819859, ISBN-10: 1401819850
Format: Paperback
Publisher: Cengage Learning
Date Published: December 2005
Edition: 1st Edition
Donald A. Wade is the owner of Restaurant Solutions and the former Director of Operations for Mozzarella's Caf?.
This comprehensive text on owning and operating a successful restaurant is designed to teach every aspect of the restaurant business. Successful Restaurant Management includes comprehensive coverage of important topics including site selection, construction and design, menu engineering and development, sanitation management, finance, marketing, human resource management and much, much more. The principles of accounting are discussed and information on the purpose of a business plan, the contents of a business plan, and business structure are presented. Forms, checklists, training guides, employee manuals, job descriptions, and tips on using the internet are all included in this comprehensive resource. In addition, real life scenarios present real-world applications of key concepts.
Introduction to the restaurant business | ||
1 | Menu design and engineering | 1 |
2 | Marketing : research analysis and building a customer base | 23 |
3 | Site selection | 53 |
4 | Business plan | 71 |
5 | Finance and accounting | 89 |
6 | Building the restaurant | 133 |
7 | Sanitation management | 159 |
8 | Operations and analysis | 185 |
9 | Customer service | 225 |
10 | Human resource management | 245 |