Succeed in Real Estate without Cold Calling »

Succeed in Real Estate without Cold Calling is a gold mine of information from a seasoned professional s experience. In this book Phil Gerisilo will completely reveal the method and philosophy behind his repeated successes in the real estate market. But be forewarned, Phil is going show you some revolutionary new approaches and shatter some old myths along the way.

In the spirit of A Journey into the Heroic Environment, (co-author Rob Lebow s wildly successful title that is revolutionizing business management) Succeed in Real Estate without Cold Calling imparts its wisdom within the context of a very readable storyline: A chance encounter between two traveling strangers. What happens next will open your eyes to why the conventional wisdom behind real estate practice is not for the wise!

Contents Introduction....................1
Six Myths of Real Estate Sales[TM]....................3
Six Ground Rules for Real Success....................5
1 The Homecoming....................7
2 Throw Out the "Myth Bag"....................25
3 Make Time Work for You....................37
4 Serve Your Customers Better, Not Longer....................51
5 A New Prospecting and Listing Strategy....................73
6 Follow Your Inner Voice....................95
7 The Greatest Gift Is Your Integrity....................111
8 Starting Over-Taking a New Approach to Selling....................127
Epilogue....................139