Authors: Douglas M. Fraleigh, Joseph S. Tuman
ISBN-13: 9780312445805, ISBN-10: 0312445806
Format: Paperback
Publisher: Bedford/St. Martin's
Date Published: July 2008
Edition: 1st Edition
DOUGLAS M. FRALEIGH is a Professor of Communication at California State University at Fresno. During his twenty-plus year teaching career, he as taught more than one thousand students in public speaking and related courses. He has also coached intercollegiate speech and debate at University of California at Berkeley, California State University at Sacramento, Cornell University, and California State University at Fresno, working with hundreds of student competitors and serving in regional and national collegiate forensics organizations. Along with his research focus on freedom of speech and the limits of legal expression, Dr. Fraleigh has served as associate editor for the Freedom of Expression Annual, Argumentation and Advocacy, and Contemporary Argumentation and Debate.
JOSEPH S. TUMAN is Professor of Speech and Communication Studies at San Francisco State University, where he has been honored with the Jacobus tenBroek Society Award for Excellence in Teaching. Dr. Tuman regularly appears on television as a political commentator and is the author of Communicating Terror: The Rhetorical Dimensions of Terrorism. In addition. Professor Tuman has taught at the University of California at Berkeley, The New School, and the Sorbonne. He has published widely in the field of communication studies and has operated a private consulting practice for individuals, businesses, and government entities seeking assistance with speech writing, communication strategies, and presentation skills.
PETER ARKLE is a professional illustrator who grew up in Scotland and received a B.A. in Illustration from St. Martin's School of Art (1991) and an M.A. from the Royal College of Art (1993). Along with his work for corporate clients, Peter is a regular contributor to the New York Times, New York Magazine, Print, and Business Week and has created work for many other publications including GQ, The New Yorker, and The Guardian (UK). He lectures several times a year at high schools and universities across the U.S. and notes that he's learned a great deal from Speak Up about preparing and delivering his own presentations. To see more of Peter's work, please visit http://www.peterarkle.com/.
Smart, compelling, fun, and affordable, Speak Up connects with students through great writing, useful guidance, and hundreds of custom-drawn illustrations that bring speech to life. Instructors appreciate the book's serious coverage of concepts and theories, fascinating real-life examples, and visual explanations that clarify complex ideas. And all this comes at less than half the price of competing texts.
Preface
PART 1: THE BASICS OF PUBLIC SPEAKING
1 INTRODUCING PUBLIC SPEAKING
What Is Public Speaking?
Why Study Public Speaking?
Public Speaking: A Great Tradition Public Speaking: A Dynamic Discipline Chapter Review Key Terms Review Questions Critical Thinking Questions Activities
2 DEVELOPING YOUR FIRST SPEECH
Why Prepare?
The Classical Approach to Speech Preparation Preparing and Delivering Your First Speech Overcoming Speech Anxiety Chapter Review
3 SPEECH ETHICS
Legal Speech, Ethical Speech Communicating Truthfully Acknowledging the Work of Others Using Sound Reasoning Being an Ethical Listener Chapter Review
4 LISTENING SKILLS
Why Listen?
The Listening Process The Culprits behind Poor Listening Becoming a Better Listener Maximizing Your Audience's Listening Listening When You Are in the Audience Chapter Review
PART 2: PREPARATION FUNDAMENTALS
5 AUDIENCE ANALYSIS
Understanding Situational Characteristics Incorporating Demographics Seeking Common Ground Identifying Prior Exposure Identifying Audience Disposition Gathering Information about Your Audience Situational Audience Analysis Chapter Review
6 SELECTING YOUR TOPIC
Developing a Set of Potential Topics Selecting the Best Topic Refining Your Topic Drafting Your Specific Purpose Statement Drafting Your Thesis Statement Chapter Review
7 RESEARCHING YOUR SPEECH
Why Research?
Creating a Research Plan Evaluating a Source's Credibility Conducting Library Research Using the Internet Interviewing Sources Presenting Evidence in Your Speeches Chapter Review
8 USING SUPPORTING MATERIALS FOR YOUR SPEECH
Why Use Supporting Materials?
Types of Supporting Materials Guidelines for Using Supporting Materials Chapter Review
PART 3: ORGANIZING AND OUTLINING
9 ORGANIZING YOUR SPEECH
Selecting Your Main Points Organizing Your Supporting Materials Arranging Your Main Points Using Organizing Words and Sentences Chapter Review
10 INTRODUCTIONS AND CONCLUSIONS
Introducing Your Speech Concluding Your Speech Chapter Review
11 OUTLINING YOUR SPEECH
Two Stages of Outlining Creating Your Working Outline Creating Your Speaking Outline Chapter Review
PART 4: LANGUAGE AND DELIVERY
12 LANGUAGE AND STYLE
The Importance of Language and Word Choice Differences between Oral and Written Language Denotative and Connotative Meaning Presenting Your Message Clearly Expressing Your Ideas Effectively Choosing Respectful and Unbiased Language Chapter Review
13 DELIVERING YOUR SPEECH
Selecting the Right Mode of Delivery Using Vocal Delivery Skills Using Nonverbal Delivery Skills Chapter Review
14 USING PRESENTATION AIDS
Why Use Presentation Aids?
Types of Presentation Aids Using Technology Wisely Guidelines for Developing Presentation Aids Using Presentation Aids during Your Speech Chapter Review
PART 5: TYPES OF PUBLIC SPEAKING
15 INFORMATIVE SPEAKING
Techniques for Informing Subjects of Informative Speeches Developing Your Informative Speech Clarifying and Simplifying Your Message
Sample Speech: Rachel Parish, Spider Silk: A Miracle Material Derived from...Goats?
Sample Speech: Elvia Anguiano, Precision-Guided Tumor Killers
Sample Speech: Franklyn Delano Roosevelt, On the Bank Crisis Chapter Review
16 PERSUASIVE SPEAKING
The Nature of Persuasive Speech Adapting the Message to Your Audience Ethical Persuasion Organizing Your Persuasive Speech Chapter Review
17 METHODS OF PERSUASION
Ethos: Your Credibility as a Speaker
Logos: The Evidence and Reasoning behind Your Message
Pathos: Evoking Your Listeners' Emotions
Sample Speech: Anna Martinez, Extra Credit You Can Live Without
Sample Speech: Sue Suter, Women with Disabilities: How to Become a Boat Rocker in Life
Sample Speech: President Ronald Reagan, Remarks at the Brandenburg Gate
Chapter Review
18 SPECIAL-OCCASION SPEAKING
Types of Special-Occasion Speeches General Guidelines for Special Occasions Strategies for Each Type of Special-Occasion Speech
Sample Speech: Her Majesty Queen Noor, 2002 Mt. Holyoke College Commencement Address
Sample Speech: Governor Jennifer Granholm, Remarks at the Funeral of Civil Rights Leader Rosa Parks
Sample Speech: William Faulkner, Speech to Accept the 1949 Nobel Prize in Literature Chapter Review
19 GROUP COMMUNICATION
Effective Group Leadership Effective Group Membership Group Decision Making and the Reflective-Thinking Process Delivering Group Presentations Chapter Review
APPENDIX - ADDITIONAL SAMPLE SPEECHES
Sample Informative Speech: Josh Betancur, Invisibility: Science Fiction No More!
Sample Persuasive Speech: David Kruckenberg, Child Slavery and the Production of Chocolate
Sample Persuasive Speech: President Barack Obama, Back to School Event
Sample Persuasive Speech: Shakira, The Democratization of Education
Sample Special-Occasion Speech: General Douglas MacArthur, 1962 Sylvanus Thayer Award Acceptance Speech