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Research Methods in Anthropology: Qualitative and Quantitative Approaches » (4th Edition)

Book cover image of Research Methods in Anthropology: Qualitative and Quantitative Approaches by H. Russell Bernard

Authors: H. Russell Bernard
ISBN-13: 9780759108691, ISBN-10: 0759108692
Format: Paperback
Publisher: AltaMira Press
Date Published: December 2005
Edition: 4th Edition

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Author Biography: H. Russell Bernard

Book Synopsis

Research Methods in Anthropology is the standard textbook for methods classes in anthropology. Written in Russ BernardOs unmistakable conversational style, his guide has launched tens of thousands of students into the fieldwork enterprise with a combination of rigorous methodology, wry humor, and commonsense advice. The author has thoroughly updated this new fourth edition. Whether you are coming from a scientific, interpretive, or applied anthropological tradition, you will learn field methods from the best guide in both qualitative and quantitative methods.

Booknews

Bernard's goal is to help anthropology students learn research methods before they go out on their first expedition to collect data. His guide has been used as a textbook for courses on research methods since it appeared in 1988. His first message is that students do no have to, and should not, choose between qualitative and quantitative roads to their careers. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Table of Contents

1Anthropology and the social sciences1
2The foundations of social research28
3Preparing for research69
4The literature search96
5Research design : experiments and experimental thinking109
6Sampling146
7Sampling theory169
8Nonprobability sampling and choosing informants186
9Interviewing : unstructured and semistructured210
10Structured interviewing I : questionnaires251
11Structured interviewing II : cultural domain analysis299
12Scales and scaling318
13Participant observation342
14Field notes : how to take them, code them, manage them387
15Direct and indirect observation413
16Introduction to qualitative and quantitative analysis451
17Qualitative data analysis I : text analysis463
18Qualitative data analysis II : models and matrices522
19Univariate analysis549
20Bivariate analysis : testing relations594
21Multivariate analysis649

Subjects