Public Health Administration: Principles for Population-Based Management » (2nd Edition)

Novick, Lloyd F., MD, MPH (SUNY at Syracuse); Mays, Glen P., MPH, PhD (Harvard Medical School)

Public health has undergone enormous change in recent years. The growing epidemics of obesity and diabetes; the events of September 11, 2001; devastating natural disasters such as the 2004 tsunami and Hurricane Katrina in 2005; and the threats of emerging infectious diseases have redefined the field, making the role of the public health administrator more important than ever before.

With contributions from top leaders in areas ranging from workforce to community-based prevention to emergency preparedness, the Second Edition of Public Health Administration offers detailed, comprehensive coverage of current, relevant issues for new as well as seasoned public health administrators.

The Second Edition has been thoroughly revised and features: A new chapter on the emerging field of public health systems research. A new chapter on ethics in public health. A thoroughly revised chapter on disaster preparedness and response, with extensive references to the lessons learned from the events of 9/11, the 2004 tsunami, and Hurricane Katrina. A new section on strategic planning for community health improvement and the use of MAPP-Mobilizing for Action through Planning and Partnership. A new section focusing on cost-effectiveness and cost-benefit of public health interventions. The findings and recommendations of the Institute of Medicine's seminal report, The Future of the Public's Health in the 21st Century. Updated information on the progress of Healthy People 2010. New information on major changes in organization of health agencies at the federal level including the Centers for Disease Control and Prevention. Updated information on advances in surveillance and notably the use of syndromicsurveillance and methods for ascertaining risk behaviors. New information on local and state public health finance. New developments in community health assessment, particularly accessing state data through online resources. New information on the advances in prevention of chronic disease through behavioral and environmental interventions.

Doody Review Services

Reviewer:Richard H. Sewell, MPH(University of Illinois at Chicago School of Public Health)
Description:This book provides an excellent conceptual framework for contemporary public health practice while contributing to a broad understanding, for managers and leaders, of the public health enterprise. A historical context and a flow of logic are presented using the language of current public health reforms. This updates the first edition published in 2001.
Purpose:The editors allow the author of the foreword, Dr. Edward Baker, to express the book's purpose as the provision of tools so that "administration" can be used to translate effective leadership into effective action. This worthy objective is largely met. The tools, however, are presented at a conceptual level and methods and steps are occasionally omitted.
Audience:It is intended for public health leaders and managers, which is an appropriate audience. The contributors are credible authorities on the various public health topics presented.
Features:The second edition offers a population health context for critical topics facing the public health system and public health departments. The best presentations, by topic, are public health definitions and their historical context, workforce, human resources, constituency building, performance management, marketing in public health, and disaster preparedness. The authors of the chapter on defining public health offer a clear progression of public health events and reforms that have shaped the current definition. The workforce chapter is critical reading in understanding the challenges facing the industry. The chapter on public health marketing is fundamental to the development of strategies that overcome systemic public health system problems in changing health behaviors. Throughout the book, tables, figures, and exhibits complement the themes, although some of the longer tables could have been moved to an appendix. In the presentations on the delivery of personal health services in the public health system, insufficient attention is paid to the role of management using an epidemiological framework. The book is contemporary in its treatment of post-reform public health system characteristics, but fails to outline attempts to improve the health of populations through unique approaches to measurement and program design for personal health services. The parallels between closed system managed care systems and public health could have enlightened this discussion. The treatment of assessment and strategic planning in public health failed to adequately distinguish between assessment and planning. The methods component of this chapter is inadequate in guiding readers through the pre-planning phase. Health indicators tended to be limited to health status with inadequate mention of health services measures.
Assessment:This second edition is essential reading for public health managers and leaders. For public health students and practitioners, it is superior to Management Principles for Health Professionals, 5th edition, Liebler et al. (Jones and Bartlett Publishers, 2008), due to its rich public health content. It is also superior to Essentials of Public Health Management, 2nd edition, Fallon et al. (Jones and Bartlett Publishers, 2009), since there is a greater emphasis on the public health system and not just public health departments. The new developments since the previous edition outlined in the book's foreword justify this second edition.

CONCEPTUAL AND STRUCTURAL ELEMENTS OF PUBLIC HEALTH ADMINISTRATION
Defining Public Health: Historical and Contemporary Developments
A Framework for Public Health Administration and Practice
Organization of the Public Health Delivery System
The Public Health Work Force
Public Health Law
Ethics and Public Health

OPERATIONAL ISSUES IN PUBLIC HEALTH ADMINISTRATION
Public Health Data Acquisition
Public Health Surveillance
Using Information Systems for Public Health Administration
Geographic Information Systems for Public Health
Public Health Assessment
Public Health Education and Health Promotion
Evaluation of Public Health Interventions
Public Health Research
Protecting Human Subjects in Public Health Research

ADMINISTRATIVE PROCESSES AND STRATEGIES FOR PUBLIC HEALTH ORGANIZATIONS
Human Resources Management
Financing the Public's Health
Performance Measurement and Improvement
Communication and Media Relations
Public Health Marketing
Building Constituencies for Public Health
Academic Partnerships in Public Health Practice
Legislative Relations in Public Health
Leadership in Public Health
Appendix 24-A - Leading Organizational Change in Public Health: The Case of the Cabarrus County Public Health Authority

APPLICATIONS IN PUBLIC HEALTH ADMINISTRATION
Community Based Prevention
Environmental Health Administration
Public Health Laboratory Administration
Roles and Responsibilities of Public Health in Disaster Preparedness and Response
Administering Effective HIV Prevention Interventions
Managed Care, Public Health and the Uninsured
Epilogue: Population-Based Management and the Emerging Public Health System