Media/Society: Industries, Images, and Audiences » (3rd Edition)

David Croteau is an Associate Professor in the Department of Sociology and Anthropology at Virginia Commonwealth University in Richmond, where he teaches courses on the sociology of media. He is the author of Politics and the Class Divide: Working People and the Middle-Class Left.

William Hoynes is Associate Professor in the Department of Sociology at Vassar College in Poughkeepsie, New York, where he teaches courses on media, culture, and social theory. He is the author of Public Television for Sale: Media, the Market, and the Public Sphere.

Croteau and Hoynes are the co-authors of By Invitation Only: How the Media Limit Political Debate (1994) and The Business of Media: Corporate Media and the Public Interest (2001).

Presenting the new edition of their undergraduate-level textbook, Croteau (sociology and anthropology, Virginia Commonwealth U.) and Hoynes (sociology, Vassar College) discuss the social components of the mass media and highlight the tension between constraint and action. Their analysis is based on a social model that sees media as being part of multidimensional process of complex interaction between audiences, technology, medial message, and media industry, all operating within the wider context of the social world. Annotation c. Book News, Inc.,Portland, OR