You are not signed in. Sign in.

List Books: Buy books on ListBooks.org

Martha Rules: 10 Essentials for Achieving Success as You Start, Grow, or Manage a Business » (Special Value)

Book cover image of Martha Rules: 10 Essentials for Achieving Success as You Start, Grow, or Manage a Business by Martha Stewart

Authors: Martha Stewart
ISBN-13: 9781616846350, ISBN-10: 1616846356
Format: Hardcover
Publisher: Rodale Press, Inc.
Date Published: May 2010
Edition: Special Value

Find Best Prices for This Book »

Author Biography: Martha Stewart

MARTHA STEWART is the author of dozens of bestselling books on cooking, entertaining, gardening, weddings, and decorating. She is the host of The Martha Stewart Show, the Emmy-winning, daily national syndicated program, and founder of Martha Stewart Living Omnimedia, which publishes several magazines, including Martha Stewart Living; produces Martha Stewart Living Radio, channel 112 on SIRIUS Satellite Radio; and provides a wealth of ideas and information on www.marthastewart.com.

Book Synopsis

Transforming personal passion into business success is the hallmark of the entrepreneurial spirit. Now, for the first time, legendary businesswoman Martha Stewart offers proven strategies and practical advice to encourage anyone to pursue his or her business dreams because, as she points out, when work is based in passion, it does not feel like work. Martha s rules are aimed at helping readers recognize their own entrepreneurial instincts and channel their interests and skills into starting or building a business. The rules will also benefit enterprising employees or managers who want to apply Martha s energizing approach in a corporate setting to increase innovation and maintain a competitive edge. Ultimately, The Martha Rules will appeal to entrepreneurs, executives, devoted fans, and anyone who has a great business idea just waiting to be developed.

Table of Contents

1What's passion got to do with it?1
2Ask yourself, what's the big idea?24
3Get a telescope, a wide-angle lens, and a microscope46
4Teach so you can learn64
5All dressed up and ready to grow86
6Quality is everyday108
7Build an A-team129
8So the pie isn't perfect? : cut it into wedges150
9Take risks, not chances170
10Make it beautiful190

Subjects