International Entrepreneurship: Starting, Developing, and Managing a Global Venture » (New Edition)

Combining robust narrative with a wide variety of interesting cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture focuses on the need for every entrepreneur to at least consider entering the global market in today's hypercompetitive world. As an ever-growing number of countries become market oriented and developed, the distinction between foreign and domestic markets is becoming less pronounced, and entrepreneurs increasingly need to develop skills to identify opportunities and then manage these opportunities on a global basis. International Entrepreneurship is an ideal resource for students, professors, government officials, and practitioners throughout the world who are interested in this vital, growing area.

Key Features

• Includes chapter-opening international scenarios that feature a global entrepreneur or a global entrepreneurial venture to set the scene for the issues that follow
• Demonstrates global entrepreneurial issues through real-life cases from countries throughout the world
• Draws content from a wide variety of disciplines, including anthropology, economics, geography, history, jurisprudence, and language
• Includes chapter-ending class exercises, discussion questions, and suggestions for additional reading to provide readers with hands-on learning opportunities and avenues for future research

Helpful Teaching Ancillaries

• The accompanying Instructor Resources on CD provide extensive case notes, along with other content to help instructors provide a rich classroom experience.

International Entrepreneurship is appropriate as a core text forcourses such as Global Entrepreneurship or International Entrepreneurship or as a supplement in upper-level undergraduate and MBA courses in Entrepreneurship, New Venture Management, and Entrepreneurship Strategy. In addition, it can be used as an ancillary text in International Business and International Management courses.

PART I. INTERNATIONAL ENTREPRENEURSHIP AND ENTREPRENEURSHIP OPPORTUNITIES
1. Importance of International Entrepreneurship
2. Globalization and the International Environment
3. Cultures and International Entrepreneurship
4. Developing the Global Business Plan
Sample Global Business Plan
Cases - Part 1
Motrada Ltd.
Parsek LLC
Beijing Sammies
Trimo
PART II. ENTERING THE GLOBAL MARKET
5. Selecting International Business Opportunities
6. International Legal Concerns
7. Alternative Entry Strategies
Cases - Part 2
Fitz-Ritter Wine Estate
Mamma Mia
Federal Express
UniMed & EduMed
PART III. MANAGING THE GLOBAL ENTREPRENEURSHIP ENTERPRISE
8. Global Monetary System
9. Global Marketing & R&D
10. Global Human Resource Management
11. Implementing and Managing a Global Entrepreneurial Strategy
12. Global Family Business
Cases - Part 3
Logisys
Sedo.com
Fasteners for Retail
The Vega Food Company
Reliance Industries