Henry R. Luce and the Rise of the American News Media » (Reprint)

James L. Baughman is a professor of journalism and mass communication at the University of Wisconsin at Madison. His previous books include The Republic of Mass Culture, also available from Johns Hopkins.

"A solid account of Luce's life and legacy... A concise, readable volume." — Journalism Quarterly

Business History Review - Donald A. Ritchie

Despite its brevity,this profile manages to place Luce within the broader context of the twentieth-century news media,and to assess his significance as an innovative journalist. Baughman writes in a refreshing style that (given its subject is appropriately concise,knowledgeable,and often irreverent.

Contents:

Chapter 1: Introduction

Chapter 2: The Missionary's Son, 1898-1920

Chapter 3: Time Begins, 1921-1923

Chapter 4: " Time Will Tell," 1923-1938

Chapter 5: Fortune and "The March of Time," 1930-1936

Chapter 6: The "Mind-Guided Camera" Magazine, 1933-1940

Chapter 7: From Publisher to Public Man, 1933-1940

Chapter 8: The American Century, 1941-1950

Chapter 9: The Lucean Decade and Its Detractors, 1950-1959

Chapter 10: Final Purposes, 1959-1967

Chapter 11: New Afterword to the Johns Hopkins Edition

Chronology

Notes and References

Bibliographic Essay