List Books » Harvard Business Essentials: Entrepreneur's Toolkit: Tools and Techniques to Launch and Grow Your New Business
Authors: Harvard Business School Press (Compiler), Harvard Business School Publishing
ISBN-13: 9781591394365, ISBN-10: 1591394368
Format: Paperback
Publisher: Harvard Business Press
Date Published: December 2004
Edition: (Non-applicable)
Osborne (entrepreneurial studies, University of California-Los Angeles) takes a linear approach to the topics that concern entrepreneurs, from the initial question of whether to start a business to methods for cashing out. In between these two end points, the book explains methods for evaluating a business opportunity, describes various forms of business organization, and covers business models and plans, financing, and enterprise growth. Summaries and tips, as well as a glossary and reference appendices, are included. Annotation ©2004 Book News, Inc., Portland, OR
1 | Self-diagnosis : do you have the right stuff to start a business? | 1 |
2 | Finding and evaluating the opportunity : is it real and large enough? | 11 |
3 | Organizing the enterprise : which form is best for you? | 31 |
4 | Building a business model and strategy : how they work together | 47 |
5 | Writing a business plan : the basics | 63 |
6 | Financing the business : where's the money? | 87 |
7 | Angels and venture capitalists : for serious outside equity | 111 |
8 | Going public : adventures in the capital markets | 129 |
9 | Enterprise growth : the challenge to managemet | 143 |
10 | Keeping the entrepreneurial spirit alive : the ultimate challenge of success | 163 |
11 | Harvest time : reaping what you've sown | 177 |
App. A | Understanding financial statements | 191 |
App. B | Breakeven analysis | 207 |
App. C | Valuation concepts | 211 |
App. D | Online help when you need it | 223 |
App. E | Rule 144 | 227 |