Get Noticed... Get Referrals: Build Your Client Base and Your Business by Making a Name For Yourself »

Jill Lublin is an international speaker and CEO of the strategic consulting firm Promising Promotion. She has twenty years' experience working with ABC, NBC, CBS, and other national media, and is coauthor of the national bestsellers Guerrilla Publicity and Networking Magic.

A proven program to win more clients, connections, and referrals

Get Noticed . . . Get Referrals is your one-stop guide to using powerful self-promotion techniques to get noticed by potential new clients. Jill Lublin gives you the skills you need to make a memorable first impression, get more referrals and grow your business.

"Get Noticed...Get Referrals tells the truths that often make the difference between success and failure.”-Jay Conrad Levinson, the father of Guerrilla Marketing and author of the Guerrilla Marketing series

”Keep this book within arm's reach, refer to it often, and it will help you reach the next level of your success!”-Mark LeBlanc, author of Grow Your Business!, and president, National Speakers Association

“Someone once said 'It is not who you know but who knows you that counts.' Getting noticed is what this book is about. Highly recommended.”-Dan Poynter, author of The Self-Publishing Manual

Jill Lublin is an international speaker and CEO of the strategic consulting firm Promising Promotion. She has twenty years' experience working with ABC, NBC, CBS, and other national media, and is coauthor of the national bestsellers Guerrilla Publicity and Networking Magic.

Introduction     1
Starting Points     5
Getting It Straight     20
You Can't Do It Alone     35
Myths and Misconceptions     52
Why Are You Knocking Yourself Out?     60
Where to Get Noticed     74
First Impressions     86
Goals, Intentions, and Strategies     99
Cultivate the Media     111
Build on Your Passions     128
Focus, Focus, Focus     141
Always Keep It Real     152
Balancing It Out     162
Service Makes a Difference     172
Be Flexible and Keep Your Options Open     182
Fill It with Magic     190
Summing Up     204
Index     207