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Ford and the Global Strategies of Multinationals »
Authors: Isabel Studer-Noguez
ISBN-13: 9780415205795, ISBN-10: 0415205794
Format: Hardcover
Publisher: Taylor & Francis, Inc.
Date Published: October 2001
Edition: (Non-applicable)
Author Biography: Isabel Studer-Noguez
Book Synopsis
Today, the Multinational Enterprise (MNE) is seen as a leading agent in the process of globalization. As they adopt global strategies, MNE's are seen to be creating stronger, deeper and more lasting links amongst countries, thus shifting the balance of power inexorably in their favour, to the detriment of the state.
This book interrogates this idea by undertaking a historical analysis of the global strategies of Ford.
Table of Contents
| List of figures | ||
| List of tables | ||
| Acknowledgments | ||
| Abbreviations | ||
| 1 | Introduction | 1 |
| 2 | Ford motor company's multidomestic strategy | 14 |
| 3 | Ford of Canada: confluence of interest in a liberal approach to automotive development | 30 |
| 4 | Ford of Mexico: confronting a nationalistic approach to industrialization | 51 |
| 5 | The 1970s: an era of structural constraints and narrowed strategic options | 73 |
| 6 | Ford's survival strategy | 98 |
| 7 | Ford's global strategy | 118 |
| 8 | Successful bargaining in a situation of increasing interdependence | 142 |
| 9 | Export dynamism: reconciling the Mexican and the US Big Three's interests | 161 |
| 10 | A North American system of production | 187 |
| 11 | Conclusion | 218 |
| Notes | 235 | |
| Bibliography | 254 | |
| App. 1 | 276 | |
| App. 2 | 302 | |
| App. 3 | 326 | |
| Index | 351 |
Subjects
Business Books
International Business International & Foreign Business Enterprises - General & Miscellaneous
Business Books Management & Leadership International Management
Nonfiction Transportation Automobiles
International Business International & Foreign Business Enterprises - General & MiscellaneousBusiness Books
Management & Leadership International ManagementNonfiction
Transportation Automobiles
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