Fight Global Warming Now: The Handbook for Taking Action in Your Community »

Bill McKibben is the author of ten books, including The End of Nature, The Age of Missing Information, and Enough: Staying Human in an Engineered Age. A former staff writer for The New Yorker, he writes regularly for Harper’s, The Atlantic Monthly, and The New York Review of Books, among other publications. He is a scholar in residence at Middlebury College and lives in Vermont with his wife, the writer Sue Halpern, and their daughter.

Bestselling author Bill McKibben turns activist in the first hands-on guidebook to stopping climate change, the world's greatest threat

Hurricane Katrina. A rapidly disappearing Arctic. The warmest winter on the East Coast in recorded history. The leading scientist at NASA warns that we have only ten years to reverse climate change; the British government's report on global warming estimates that the financial impact will be greater than the Great Depression and both world wars—combined. Bill McKibben, the author of the first major book on global warming, The End of Nature, warns that it's no longer time to debate global warming, it's time to fight it.

Drawing on the experience of Step It Up, a national day of rallies held on April 14, McKibben and the Step It Up team of organizers provide the facts of what must change to save the climate and show how to build the fight in your community, church, or college. They describe how to launch online grassroots campaigns, generate persuasive political pressure, plan high-profile events that will draw media attention, and other effective actions. This essential book offers the blueprint for a mighty new movement against the most urgent challenge facing us today.

Introduction: Step It Up     xi
Make It Credible     1
Make It Snappy     25
Make It Collaborative     50
Make It Meaningful     68
Make It Creative (and Fun!)     91
Make It Wired     110
Make It Seductive (to the Media)     143
Afterword: Make It Last     165
Resources     169
Acknowledgments     189
Index     195