Economic Imperatives and Ethical Values in Global Business »

This book undertakes an in-depth study and a systematic analysis of the workings of the Sullivan Principles and their impact on: (a) the operations of the US corporation in South Africa; (b) the process of the dismantling of apartheid and creation of a non-racial, democratic government in South Africa; and (c) the actions of multinational corporations from other countries and large South African corporations in emulating the behavior of US multinational corporations and thereby enlarging their impact through a multiplier effect.
The over-arching objective of this book is to learn from the experience of the Sullivan Principles, and interpret how this experience might be translated into developing `rules of the game' and `codes of business ethics' as large multinational corporations continue to confront the issues of human rights, living and working conditions of workers in their overseas manufacturing operations, and where there is constant pressure on the corporations to pay more attention to environmental protection, sustainable growth, and preservation of biodiversity. Furthermore, the ethical conduct of multinational corporations and transparency in their dealings with important stakeholders is an increasing concern.
The authors bring to this analysis their combined experience of more than fifteen years working with business corporations, non-governmental organizations, and other segments of the anti-apartheid movement in South Africa during the formulation and implementation of the Sullivan Principles. In addition, they have been engaged in extensive research, teaching, and consultation on various aspects of business ethics and global codes of conduct. The analytical framework created by the authors will help multinational corporations to understand societal expectations of business within a normative, economic, and contextual framework, and to evaluate the likelihood of success or failure of various strategic options and implementation formats that might be available for use in a given situation.

List of Acronyms
Foreword
Preface

Part I: The Setting
Chapter 1: A Multinational Code of Conduct for South Africa
Chapter 2: The Emergence of the Anti-Apartheid Movement
Chapter 3: The First Step toward Implementation
Chapter 4: Shaping the Organization
Chapter 5: Measuring Progress

Part II: The Sullivan Principles in Action
Chapter 6: Eli Lilly & Company, Inc
Chapter 7: Ford Motor Corporation of South Africa
Chapter 8: Raising the Ante
Chapter 9: European and Other Codes of Conduct for the Companies Operating in South Africa
Chapter 10: Corporate Compliance with the Sullivan Principles

Part III: Conflicting Forces
Chapter 11: The Comprehensive Anti-Apartheid Act of 1986
Chapter 12: The Anti-Apartheid Movement and Its Impact on United States Companies to Withdraw from South Africa

Part IV: The End Game
Chapter 13: Stampeding toward the Exit
Chapter 14: Repeal of the Comprehensive Anti-Apartheid Act of 1986
Chapter 15: The Rocky Road to Post-Apartheid South Africa

Part V: Epilogue
Chapter 16: Assessment of the Sullivan Principles As a Role Model for Developing International Codes of Conduct

About the Authors
Bibliography
Index