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Customer Service: A Practical Approach » (5th Edition)

Book cover image of Customer Service: A Practical Approach by Elaine K. Harris

Authors: Elaine K. Harris
ISBN-13: 9780135064337, ISBN-10: 0135064333
Format: Paperback
Publisher: Prentice Hall
Date Published: July 2009
Edition: 5th Edition

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Author Biography: Elaine K. Harris

Book Synopsis

The market-leader, Customer Service: A Practical Approach, goes beyond providing reasons why customer service is important to defining proven methods for creating customer service excellence. Using an organized and concise layout, it covers a wide range of knowledge and skills and offers an extensive collection of activities to enliven and invigorate any lecture. This edition features a revised chapter on technology, new quick quizzes, job link activities, team building exercises, and expanded challenge projects. Focusing on problem solving, communication strategies and self-assessment, it transcends superficial elements and pinpoints the skills needed to improve and sustain customer satisfaction and business relationships.

Table of Contents

Ch. 1What is customer service?1
Ch. 2The challenges of customer service14
Ch. 3Problem solving29
Ch. 4Strategy for formulating a plan for success51
Ch. 5Empowerment63
Ch. 6Communications in customer service72
Ch. 7Coping with challenging customers87
Ch. 8Motivation104
Ch. 9Leadership in customer service119
Ch. 10Customer retention and measurement of satisfaction136
Ch. 11Technology and customer service150
Ch. 12Excellence in customer service162

Subjects