List Books » Cross-Cultural Communication: The Essential Guide to International Business, 3rd Edition
Authors: John Mattock, John Mattock
ISBN-13: 9780749439224, ISBN-10: 074943922X
Format: Paperback
Publisher: Kogan Page, Ltd.
Date Published: April 2003
Edition: 3rd Edition
Mattock is a freelance consultant and communications trainer and is the author of numerous business books.
"This book is not to be saved for the plane, read it well beforehand and take time to digest it." John Clark, Gillette International"Full of excellent suggestions on how to be more sensitive to the values and cultures of others and how to communicate better in the global marketplace." Dr Martin Posth, Volkswagen Ag The increasingly global nature of business means that business people are meeting more regularly with clients overseas. But the global marketplace is a potential landmine if there is difficulty communicating effectively. Mattock has wide experience of working in very different cultures, and here he offers accessible advice on how to get it right. Covering all the essential communication skills necessary to survival in unfamiliar surroundings, the Guide explores company style, local culture, the character of individuals, negotiation tactics, getting the timing right, and how to communicate clearly and persuasively. It also describes terms that commonly lead to misunderstanding, exercises, checklists, examples, opinions, and case studies, taken from business people from around the world.
The authors | ||
Acknowledgements | ||
Introduction | 1 | |
1 | Culture | 5 |
2 | Company | 37 |
3 | Character | 71 |
4 | Tactics | 93 |
5 | Timing | 107 |
6 | Talk | 123 |
7 | A glossary of Offshore English | 147 |
8 | Final quiz | 163 |
Further reading | 169 | |
Index | 171 |