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Comcasted: How Ralph and Brian Roberts Took over America's TV, One Deal at a Time »
Authors: Joseph N. DiStefano
ISBN-13: 9780940159822, ISBN-10: 0940159821
Format: Hardcover
Publisher: Camino Books, Incorporated
Date Published: March 2005
Edition: (Non-applicable)
Author Biography: Joseph N. DiStefano
Book Synopsis
With the investigative skills and gusto of the seasoned reporter, Joseph N. Di-Stefano has written a must-read history of this vital industry and its principal player, as well as the unauthorized biography of Comcast's founder, Ralph Roberts, and his son and successor, Brian.
Table of Contents
| A comcast timeline | ||
| 1 | Foundations | 11 |
| 2 | Salesman | 21 |
| 3 | Pioneers | 27 |
| 4 | Deep South | 37 |
| 5 | Capital | 47 |
| 6 | Satellite | 53 |
| 7 | Spreading out | 59 |
| 8 | Muscles | 65 |
| 9 | Controlling interests | 73 |
| 10 | Living color | 79 |
| 11 | Comcast country | 85 |
| 12 | Shopping | 91 |
| 13 | Sports | 101 |
| 14 | Microsoft buys in | 109 |
| 15 | Market power | 117 |
| 16 | Doing unto others | 125 |
| 17 | Friendly powers | 133 |
| 18 | Beating Ma Bell | 147 |
| 19 | Comcast's critics | 159 |
| 20 | Beyond Disney | 167 |
Subjects
Next Book » Inside Prime Time