Capitalizing on Being Woman Owned: Expert Advice for Women Who Have or Are Starting Their Own Business Including Marketing Research, Planning, Government Support, and Tax Breaks »

Janet W. Christy is the founder and President of Leverage & Development, LLC, a consulting firm that helps Women and Minority owned businesses use their status to their advantage. Her services include marketing research and planning, certification assistance, sales guidance, and assistance in government bidding. She is based in Greer, South Carolina.

"Capitalizing on Being Women Owned is just the ticket to taking the first step out of your neighborhood and into the broader world of business opportunity. It motivates and informs.
—Susan Phillips Bari, President, Women's Business Enterprise National Council and author of Breaking Through: Creating Opportunities for America's Women and Minority Owned Business

"This book is a reference guide and resource tool not only for women who own businesses, but also for persons involved in certifying, assisting and buying from Woman Owned Businesses. It provides a well-rounded understanding of the entire issue.
—Elizabeth Nesbitt Miller, site inspector for the National Women Business Owners Corporation

"This is the definitive 'how to' guide to help women-owned businesses capture Federal, state, and local government contracts.
—Jason J. Friedman, Director of WEB Consulting Services, Women Entrepreneurs of Baltimore, Inc

This is the best time ever to be a Woman Business Owner! And Capitalizing On Being Woman Owned will show you why.

Government agencies need you in order to meet their vendor diversity goals. See where to find them.

The Federal Government requires its contractors to use Woman Owned Businesses as subcontractors. Learn how to let them know you exist.

Commercial enterprises are looking for businesses owned by women. Find out where they are looking.

Capitalizing On Being Woman Owned provides practical information and guidance on:

• Knowing the advantages of being woman owned.
• Identifying, qualifying and marketing to all types of government, educational and business entities.
• Understanding the reasons and benefits of"certification"
• Finding real resources and using them effectively.
• Using research and analysis tools, including web site addresses.

This book is also beneficial for anyone who works with Woman Owned Businesses, including accountants, attorneys, marketing or PR firms and ad agencies.