Authors: Harvard Business School Press
ISBN-13: 9781591391135, ISBN-10: 159139113X
Format: Paperback
Publisher: Harvard Business Press
Date Published: July 2003
Edition: (Non-applicable)
New and experience managers alike will gain an understanding of the keys to effective communication at the individual level, in one's writing, presentations, and one-on-one dealings with others. Drawing from materials produced by Harvard Business School Publishing and other sources, the text is written by Richard Lueckeauthor of several books in the Harvard Business Essentials seriesand reviewed by Mary Munter (management communication, Stanford Graduate School of Business and Tuck School of Business, Dartmouth). The appendices include reproducible forms for planning an oral presentation or a written document, tips on writing an effective job application cover letter, and tips on creating presentation visuals. Annotation ©2004 Book News, Inc., Portland, OR
Introduction | ||
1 | Good Writing: It Begins with Principles | 1 |
2 | Start-Up Strategies: Your Launch Point | 17 |
3 | The First Draft: Getting It Down | 29 |
4 | Getting It Right: The Editing Craft | 43 |
5 | Everyday Writing: Memos, Letters, and E-mail | 61 |
6 | Presentations: Timeless Principles | 79 |
7 | Backstage: Preparing Your Presentation | 95 |
8 | Show Time: Making an Effective Delivery | 107 |
9 | Dialogue: The Ultimate Communication | 121 |
App. A | Useful Implementation Tools | 133 |
App. B | Writing the Perfect Job Application Cover Letter | 139 |
App. C | Commonsense Rules for Presentation Visuals | 143 |
Notes | 151 | |
Glossary | 153 | |
For Further Reading | 155 | |
Index | 157 | |
About the Subject Adviser | 161 | |
About the Writer | 162 |