Blacks and White TV: African Americans in Television Since 1948 » (2nd Edition)

The second edition of this powerful analysis of African-Americans in the television insudtry since 1948 is completely updated. The increased visibility of blacks in television, the success of the Cosby Show and other sitcoms featuring black actors, and the impact of cable TV on programming are described in detail. Professor MacDonald traces the stereotyping, tokenism, and unfair treatment of blacks from the early days of the indsutry, but expresses his hope and belief that a new video order is materializing that will finally fulfill the bright promise of television.

PART ONE: THE PROMISE DENIED, 1948-1957. 1. The Promise. 2. Blacks in TV: Nonstereotypes versus Stereotypes. 3. Blacks in News Programs. 4. Bias in Video Drama. 5. The Perimeters of Black Expression: The Cases of Paul Robeson and Nat King Cole. PART TWO: BLACKS IN TV IN THE AGE OF CIVIL RIGHTS MOVEMENT, 1957-1970. 6. The Southern Factor. 7. Blacks and Network TV: The Early 1960s. 8. Actualities and Blacks in TV: The Early 1960s. 9. The Emergence of "Relevancy" in TV Production. 10. The Golde Age of Blacks i