Authors: Mary Christensen
ISBN-13: 9780814416518, ISBN-10: 0814416519
Format: Paperback
Publisher: AMACOM
Date Published: October 2010
Edition: (Non-applicable)
MARY CHRISTENSEN has more than 25 years of experience in party plan direct selling, first on her own and later in leadership roles in two party plan corporations. She is the author of Be a Network Marketing Superstar (978-0-8144-7431-0) and Be a Recruiting Superstar (978-0-8144-0163-7).
"This wonderful book has all the answers you need to build a profitable party plan business from home. Read it and succeed!"---Brian Tracy, world-renowned business and personal success expert and author of bestselling books including Focal Point, Reinvention, and Time Power" "When Mary Christensen stumbled upon the party plan business she was a young mom raising her family and working as an elementary school teacher---juggling lesson plans, household chores, and family time...and feeling like she and her family deserved more. Seizing on the promise that the harder she worked, the more she would earn, she started a party plan business---beginning a journey that would transform her entire life." "Party plan selling---introducing products and services through home parties, social gatherings, and fund-raisers---has been the route to financial freedom for millions. After all, why wait for customers to come to you when you can bring your business into their living rooms? To succeed, all you need is a willingness to work...and clear-headed guidance from someone who has done it herself." "In Be a Party Plan Superstar, Mary Christensen shows you, step by step, how to build your own party plan business from the ground up, or skyrocket your already existing business into the stratosphere. You'll learn how to: transition from selling to friends and family to developing a huge customer base; coach your party host; create the perfect party environment; handle objections with ease; and close sales effortlessly. Both inspiring and practical, this hands-on manual reveals the secrets behind generating more bookings, more business leads, and more sales, and even reveals how you can build your own team of independent party planners to drive up your earnings." Why sacrifice family life to earn a dollar, when party plan empowers you to stay true to your family-first values and be a successful entrepreneur at the same time? Written by one of the industry's most popular experts, this book shows you how to be a star in your very own show business...and give yourself the life you dream about and deserve.
Acknowledgments
Introduction: There's No Business Like Show Business 1
PART ONE Who Wants to Be a Superstar? 9
1 Light Your Fire 11
2 Believe It to Achieve It 15
PART TWO Building Your Business 19
3 Master the Art of Selling 21
4 Be Your Own Best Host 35
5 Create a Bookings Bonanza 42
6 Book Smart at Parties 58
7 Sponsor to Succeed 69
8 Coach the Most from Your Host 84
PART THREE Let's Get the Party Started! 107
9 Set the Stage 109
10 Make Your Parties Sparkle 120
11 Step into the Spotlight 125
12 The Grand Finale 140
13 Reap the Rewards 144
14 Reward and Recruit Your Host 150
15 It Pays to Play 156
PART FOUR When the Party's Over 179
16 Time for the Reviews 181
17 Follow Up 184
18 Share the Spotlight 193
Afterword: It's Your Time to Shine 208
Index 211