AllEtiquette.com: A Power Guide »

Fredrica Cere Kussin, founder and president of First Impressions Image, is an expert on international customs, manners, and office politics. Since 1985 she has taught at numerous North American companies (BC Tel, The Bay, ICBC, The Loewen Group, Owen Bird, Sun Life Canada, Coldwell Banker, MasterCard) and scores of men and women who understand that to succeed they must look and feel great.

Fredrica has been a teacher of physical education, a gem and textile importer, a film researcher for television, and owner of a Montreal talent agency. She had a weekly column, "Just For Men," in the Vancouver Sun, and is frequently seen on television, and in magazine and radio interviews.

Fredrica is a world traveller and avid photographer. She spends most of her time on the West Coast of North America and travels regularly to Europe and the Asia Pacific. You can reach her at AllEtiquette.com

AllEtiquette.com - A Power Guide is a book for business people, employment seekers, business travellers and tourists that provides the latest on business and personal etiquette and protocol on every continent. The topics covered are central to developing confidence, conducting business and travelling locally and internationally. Here is a list of just a few of those topics:

• basic manners: acceptable forms of greeting and addressing individuals, introducing people, addressing correspondence, table manners
• the workplace: the do's and don'ts of resume preparation, preparing yourself for an interview (appearance and personality), how to ask for a raise, making meetings work for you, conducting negotiations, networking, doing business abroad, executive etiquette
• your public image: body language, public speaking, presenting and accepting an award, the art of toasting, preparing for radio and television interviews
• travel: travel tips, airline/airport tips, packing for business travel, how to get the best hotel rates, global gratuities, negotiating abroad
• general etiquette: Africa, Asia, Australia & New Zealand, Europe, Middle East & Gulf States, Israel, North America, and Latin America

This second edition also includes current information on women's status across the world, an updated section on Internet and e-mail etiquette, an extensive chapter on business travel and, a new chapter on Terrorism (awareness and safety).