Authors: John Hewitt
ISBN-13: 9780767427142, ISBN-10: 0767427149
Format: Paperback
Publisher: McGraw-Hill Companies, The
Date Published: July 2001
Edition: 3rd Edition
Airwords is a hands-on workbook with numerous exercises and writing examples that focuses on developing writing skills for broadcast news.
An introductory text for broadcast newswriting, with numerous exercises and examples illustrating broadcast news style. Defines and explains standard industry formats, rules, and procedures, and covers fact checking, ethics, script formats, shifting from print to broadcast, writing leads, interviews, aspects of TV writing, and copyediting and producing. Includes chapter glossaries. This second edition discusses technology advances such as wire capture and producing from CRTs. Lacks a bibliography. Annotation c. Book News, Inc., Portland, OR (booknews.com)
1. Radio, Television, and the Webcast
2. The Mechanics of the Script: Copyediting, Fact Checking, Research, and Defamation 3. The Shift from Print to Effective Broadcast Copy 4. Writing the Compelling Lead 5. Getting Interviews: The Powerful Soundbite 6. Using Soundbites Effectively 7. Using Soundbites in Packages 8. Over-the-Air and Internet Radio 9. Television: Writing to Stills and CGs 10. TV: Writing the VO and the VO/SOT 11. Television: Packages and Live Shots 12. Producing for All Media: Developing Stories 13. Creating Effective Newscasts