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Product Management Books
List of Product Management under the category Management & Leadership from Business Books books.
Books: Page 1 (1 - 25 of 383)
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Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant (1st Edition)
Author: W. Chan Kim
ISBN-13: 9781591396192, ISBN-10: 1591396190
Publisher: Harvard Business Press
Date: January 2005 -
The Product Manager's Desk Reference (New Edition)
Author: Stephen Haines
ISBN-13: 9780071591348, ISBN-10: 0071591346
Publisher: McGraw-Hill Companies, The
Date: August 2008 -
The Experience Economy: Work is Theatre & Every Business a Stage
Author: B. Joseph Pine
ISBN-13: 9780875848198, ISBN-10: 0875848192
Publisher: Harvard Business Press
Date: May 1999 -
What Customers Want: Using Outcome-Driven Innovation to Find High-Growth Opportunities, Create Breakthrough Products, and Connect with Your Customers
Author: Anthony Ulwick
ISBN-13: 9780071408677, ISBN-10: 0071408673
Publisher: McGraw-Hill Companies, The
Date: August 2005 -
The Lean Machine: How Harley-Davidson Drove Top-Line Growth and Profitability with Revolutionary Lean Product Development
Author: Dantar P. Oosterwal
ISBN-13: 9780814413784, ISBN-10: 0814413781
Publisher: AMACOM
Date: January 2010 -
Product Design and Development (4th Edition)
Author: Karl Ulrich
ISBN-13: 9780073101422, ISBN-10: 0073101427
Publisher: McGraw-Hill Companies, The
Date: July 2007 -
Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services (1 PBK ED)
Author: Guy Kawasaki
ISBN-13: 9780887309953, ISBN-10: 088730995X
Publisher: HarperCollins Publishers
Date: May 2000 -
The Hero and the Outlaw: Building Extraordinary Brands through the Power of Archetypes
Author: Margaret Mark
ISBN-13: 9780071364157, ISBN-10: 0071364153
Publisher: McGraw-Hill Companies, The
Date: January 2001 -
Maintenance Planning and Scheduling Handbook (2nd Edition)
Author: Richard Palmer
ISBN-13: 9780071457668, ISBN-10: 0071457666
Publisher: McGraw-Hill Companies, The
Date: December 2005 -
A New Brand World: Eight Principles for Achieving Brand Leadership in the Twenty-First Century (Reprint)
Author: Scott Bedbury
ISBN-13: 9780142001905, ISBN-10: 0142001902
Publisher: Penguin Group (USA)
Date: February 2003 -
Strategic Management of Technological Innovation (3rd Edition)
Author: Melissa Schilling
ISBN-13: 9780073381565, ISBN-10: 007338156X
Publisher: McGraw-Hill Companies, The
Date: November 2009 -
Winning at New Products: Accelerating the Process from Idea to Launch (REVISED)
Author: Robert G. Cooper
ISBN-13: 9780738204635, ISBN-10: 0738204633
Publisher: Basic Books
Date: May 2001 -
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (Revised and Expanded)
Author: Adam Morgan
ISBN-13: 9780470238271, ISBN-10: 0470238275
Publisher: Wiley, John & Sons, Incorporated
Date: December 2008 -
Stopwatch Marketing: Take Charge of the Time When Your Customer Decides to Buy (Bargain)
Author: John Rosen
ISBN-13: 9781615596553, ISBN-10: 1615596550
Publisher: Penguin Group (USA) Incorporated
Date: January 2008 -
Trading Tastes: Commodity and Cultural Exchange to 1750 (1st Edition)
Author: Erik Gilbert
ISBN-13: 9780131900073, ISBN-10: 0131900072
Publisher: Prentice Hall
Date: September 2005 -
Applying Design for Six Sigma to Software and Hardware Systems
Author: Eric Maass
ISBN-13: 9780137144303, ISBN-10: 013714430X
Publisher: Prentice Hall
Date: September 2009 -
Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market (New Edition)
Author: Michael J. Silverstein
ISBN-13: 9780061776410, ISBN-10: 0061776416
Publisher: HarperCollins Publishers
Date: September 2009 -
Closing the Innovation Gap: Reigniting the Spark of Creativity in a Global Economy
Author: Judy Estrin
ISBN-13: 9780071499873, ISBN-10: 0071499873
Publisher: McGraw-Hill Companies, The
Date: August 2008 -
Rethink: A Business Manifesto for Cutting Costs and Boosting Innovation
Author: Ric Merrifield
ISBN-13: 9780137031658, ISBN-10: 0137031653
Publisher: FT Press
Date: April 2009 -
New Products Management (9th Edition)
Author: C. Merle Crawford
ISBN-13: 9780073529882, ISBN-10: 0073529885
Publisher: McGraw-Hill Companies, The
Date: October 2007 -
The Innovator's Guide to Growth: Putting Disruptive Innovation to Work
Author: Scott D. Anthony
ISBN-13: 9781591398462, ISBN-10: 1591398460
Publisher: Harvard Business Press
Date: June 2008 -
Value Stream Mapping for Lean Development: A How-To Guide for Streamlining Time to Market
Author: Drew A. Locher
ISBN-13: 9781563273728, ISBN-10: 1563273721
Publisher: Taylor & Francis, Inc.
Date: May 2008 -
Baked In: Creating Products and Businesses That Market Themselves
Author: Alex Bogusky
ISBN-13: 9781932841466, ISBN-10: 1932841466
Publisher: Agate Publishing
Date: October 2009 -
The Product Manager's Handbook
Author: Linda Gorchels
ISBN-13: 9780071459389, ISBN-10: 0071459383
Publisher: McGraw-Hill Companies, The
Date: November 2005 -
Strategic Management of Technological Innovation (2nd Edition)
Author: Melissa Schilling
ISBN-13: 9780073210582, ISBN-10: 0073210587
Publisher: McGraw-Hill Companies, The
Date: October 2006