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Assessing Organizational Communication: Strategic Communication Audits (The Guilford Communication Series) 1st Edition

by Cal W. Downs (Author), Allyson D. Adrian (Author)
4.5 4.5 out of 5 stars 39 ratings
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This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented in clear, accessible prose are the "tools of the trade" for planning and initiating audits, gathering data using a wide variety of methodologies, analyzing the findings, and preparing effective reports. Throughout, practical examples drawn from the authors' influential work in the field help readers understand the real-world applications of the concepts discussed and gain skills for creative problem solving. A successor volume to Cal Downs's popular Communication Audits, the book has been extensively rewritten with many new topics and two entirely new chapters reflecting today's critical issues and best practices. It will serve as both an authoritative primer for human resource and management consultants and a comprehensive text for undergraduate and graduate students in organizational communication.
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  1. ISBN-10
    9781593850104
  2. ISBN-13
    978-1593850104
  3. Edition
    1st
  4. Publisher
    The Guilford Press
  5. Publication date
    May 26, 2004
  6. Language
    English
  7. Dimensions
    7 x 0.75 x 9.5 inches
  8. Print length
    292 pages
  9. See all details
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Editorial Reviews

Review

"The ultimate book on this subject. Comprehensive and brilliantly written, it is a complete guide to planning, implementing, and interpreting the results from communication assessments. It will be indispensable reading for professionals seeking a 'how to' guide, for students in management communication courses at both the undergraduate and graduate levels, and for anyone interested in organizational communication more widely. The authors have made a major contribution to scholarship in this aspect of our discipline."--Dennis Tourish, Aberdeen Business School, Scotland

"My students and I have been eagerly awaiting the follow up to Downs's groundbreaking Communication Audits, and the current volume meets all our expectations. Communication, the essence of organizational functioning, is all too often overlooked in the complex world of contemporary business. This book provides the background and the strategies for understanding and assessing communication in a range of organizational contexts. Written in a straightforward, commonsense style, this is an outstanding text for researchers, students and practicing managers at all levels, and a 'must have' for serious management and communication scholars."--Bill Ticehurst PhD, Faculty of Business, University of Technology, Sydney, Australia; past president, Australian Communication Association

"Assessing communication patterns in organizations has a long legacy in the field of organizational communication, a legacy to which this volume makes a significant contribution. The volume synthesizes knowledge about how auditors can build comparative knowledge about organizational problems, tailor assessment tools to particular organizations, and improve the diagnosis of problems through the use of multiple methods. As a text, it is particularly valuable for advanced undergraduate- and graduate-level classes that focus on field methods, diagnostic processes, and training and consulting in organizational communication."--Linda L. Putnam, Department of Communication, Texas A&M University
 

About the Author

Cal W. Downs, PhD, is Professor of Organizational Communication at the University of Kansas.

Allyson D. Adrian, PhD, is Adjunct Assistant Professor of Management at the McDonough School of Business, Georgetown University.

Product details

  • ASIN ‏ : ‎ 1593850107
  • Publisher ‏ : ‎ The Guilford Press; 1st edition (May 26, 2004)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 292 pages
  • ISBN-10 ‏ : ‎ 9781593850104
  • ISBN-13 ‏ : ‎ 978-1593850104
  • Item Weight ‏ : ‎ 1.17 pounds
  • Dimensions ‏ : ‎ 7 x 0.75 x 9.5 inches
  • Customer Reviews:
    4.5 4.5 out of 5 stars 39 ratings

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Cal W. Downs

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Customer reviews

4.5 out of 5 stars
4.5 out of 5
39 global ratings

Top reviews from the United States

Amazon Customer
5.0 out of 5 stars its fabulous and easy to read and understand
Reviewed in the United States on October 17, 2016
Verified Purchase
yes the book was being used for my class as a secondary class book, its fabulous and easy to read and understand . A+++++

Lightning shipping ad was in great condition as stated, am very pleased!!
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Richard A. Ogden
5.0 out of 5 stars Just What I Wanted
Reviewed in the United States on June 17, 2013
Verified Purchase
I am a part-time performance consultant and was looking for materials to assist in evaluating the effectiveness of organizational communication. This book is a excellent resource. Well written. Thorough. Scholarly.
5 people found this helpful
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HiDeeBug
4.0 out of 5 stars Read beginning to end for a Organizational Communication and Training Analysis class
Reviewed in the United States on October 17, 2013
Verified Purchase
Very informative text with plenty of real life examples. I am working on my first communication audit for an organization and will be referencing this text often in order to ensure analysis and interpretation of audit data as well as formatting tentative recommendations. I truly feel like the only thing I'm missing now is experience, but this text has equipped me to go out and conduct assessments so that experience can be gained.
5 people found this helpful
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ElizabethB
5.0 out of 5 stars The book for communication audits
Reviewed in the United States on March 9, 2017
Verified Purchase
It's a textbook... but easy to read and well organized.
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Mish3957
5.0 out of 5 stars Perfect Order
Reviewed in the United States on July 22, 2014
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The book was exactly as described and arrived before the estimated date! Fast shipping, very satisfied! Thanks!
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DANIEL ERNESTO VAZQUEZ HERNANDEZ
5.0 out of 5 stars great
Reviewed in the United States on July 1, 2013
Verified Purchase
tHIS BOOK IS GREAT BECAUSE I'M DEVELOPING A RESEARCH ABOUT IT AND ALL THE INFORMATION IS SUITABLE TO DO IT.
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melem
5.0 out of 5 stars Five Stars
Reviewed in the United States on October 28, 2016
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Just what I needed without the bookstore price.
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NewMama12
1.0 out of 5 stars Disappointing, lacks substance
Reviewed in the United States on May 21, 2014
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This book was terrible. Definitely not for those who already work in the field, I was incredibly disappointed in this purchase. I wanted to return it but just ran out of time.
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