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Television's Imageable Influences: The Self-Perception of Young African-Americans Hardcover – August 17, 1994

4.5 4.5 out of 5 stars 2 ratings

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Camille O. Cosby presents a startling examination of how young African-Americans are dramatically impacted by the pervasive negative images of their culture that are regularly portrayed on television. Dr. Cosby shows how American media establishments have engineered a climate of ignorance and disenfranchisement by fostering misinformation and indifference. She maintains that a national viewers' boycott of programming containing such negative images is the first step towards making the television industry face up to its responsibility as the most powerful communications tool in our nation.
Contents: Statement of the Problem; Influence of Perception on Human Behavior; The Impact of Television Images on How Individuals View Themselves; What Specific Aspects of Self Are Addressed by Particular Television Imageries of African-Americans? What Possible Influences Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans? What Specific Aspects of Self Are Addressed by Particular Television Imageries of African-Americans? What Possible Influence Do Particular Television Imageries Have on Self-Perceptions of Selected Young Adult African-Americans? Nielson Media Research; Personal History Form and Profiles of Interviewees.
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Editorial Reviews

Review

...a challenging, thought-provoking book depicting how television's uncanny ability to shape human perceptions and beliefs influences self-concepts. This book will be useful to historians as well as mass communications scholars. -- Dhyana Ziegler, JOURNAL OF BROADCASTING & ELECTRONIC MEDIA

...a challenging, thought-provoking book depicting how television's uncanny ability to shape human perceptions and beliefs influences self-concepts. This book will be useful to historians as well as mass communications scholars. -- Dhyana Ziegler, JOURNAL OF BROADCASTING & ELECTRONIC MEDIA

From the Back Cover

The worldwide influence of African-Americans as a major creative and economic force in Western popular culture is well documented. What is less understood is African-Americans' lack of participation in defining how their cultures and media images are projected. We live in an age when self-esteem is considered a prerequisite for success. How does it feel to view pervasive negative references to your culture on television? What impact would it have on your psyche to see your people constantly portrayed as "the devoted servant", "the chicken and watermelon eater", "the sexual superman", "the natural-born musician", or "the social delinquent", among many other derogatory images? Can we afford to tolerate such ignorance and indifference to the conscious denigration of African-American cultures or any other culture?

Product details

  • Publisher ‏ : ‎ University Press of America; First Edition (August 17, 1994)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 192 pages
  • ISBN-10 ‏ : ‎ 0819195219
  • ISBN-13 ‏ : ‎ 978-0819195210
  • Item Weight ‏ : ‎ 8.1 ounces
  • Dimensions ‏ : ‎ 5.98 x 0.71 x 8.9 inches
  • Customer Reviews:
    4.5 4.5 out of 5 stars 2 ratings

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Camille O. Cosby
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4.5 out of 5 stars
4.5 out of 5
2 global ratings

Top review from the United States

Reviewed in the United States on January 27, 2015
I will go one step further - as soon as the 2nd grade kids are being assaulted with the images of slavery, before you can instill self-esteem and self-worth the characteristics that build strength in one's self. Once that is accomplished then acknowledge slavery but focus more on strength, conviction and hope. Instead of being knocked down with the information that they are less then and people dislike them because of something on their body that they cannot change, their color. When kids are young they are happy and nonjudgmental, have friends of every color and they don't know the difference. If we are to change society we must first build up children's self-esteem, body images, and self-worth before slamming them with the hurtful images of slavery. Do you not think that when a child is in a classroom with white students and they are given this information they don't feel embarrassed and look at those white students with distain? So it is not only the images on television but in school too. Instead of showing the harsh realities of that time period let’s talk more about the fight the accomplishments and the successes, let’s bring some positivity into it. They should be taught there is hope for change as long as you do your part. Constantly have discussions on what their part looks like and what would they have done during that time to help the fight along, how would their input have helped reshaped the world that is how you build character.