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The Bare Bones of Advertising Print Design Paperback – October 7, 2004

by Robyn Blakeman (Author)
2.9 2.9 out of 5 stars 4 ratings
See all formats and editions
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The Bare Bones of Advertising Print Design is an ideal handbook for beginning designers and students of advertising design/layout and desktop publishing. Robyn Blakeman dissects the creative process one piece at a time, giving a step-by-step guide to the use and design of advertising in both magazines and newspapers. This friendly, concise, and well-illustrated book is an invaluable resource that new designers and ad design students will refer to time and again for tips on creative and effective print ads.
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Previous page
  1. Print length
    192 pages
  2. Language
    English
  3. Publisher
    Rowman & Littlefield Publishers
  4. Publication date
    October 7, 2004
  5. Dimensions
    6.07 x 0.41 x 9.05 inches
  6. ISBN-10
    0742529622
  7. ISBN-13
    978-0742529625
  8. See all details
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Editorial Reviews

Review

Looking for a book to help your publication's advertising staff? The Bare Bones of Advertising Print Design is a good addition to the staff bookshelf. From start to finish, Robyn Blakeman takes us through the creative process, from beginning design to specific publications; to problems and techniques.... The Bare Bones is an easy to read, stripped down, in-your-face 'how to' design book. ― Quill and Scroll

Robyn Blakeman promises the 'bare bones' of print design . . . and that's exactly what she delivers. Her concise mix of design principles, executional guidelines, and production techniques offers novice designers everything they need to create their own attractive and effective print ads. -- Fred Beard, Gaylord College of Journalism and Mass Communication, University of Oklahoma

About the Author

Robyn Blakeman is assistant professor in the School of Advertising and Public Relations at the University of Tennessee.

Product details

  • Publisher ‏ : ‎ Rowman & Littlefield Publishers (October 7, 2004)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 192 pages
  • ISBN-10 ‏ : ‎ 0742529622
  • ISBN-13 ‏ : ‎ 978-0742529625
  • Item Weight ‏ : ‎ 9.6 ounces
  • Dimensions ‏ : ‎ 6.07 x 0.41 x 9.05 inches
  • Customer Reviews:
    2.9 2.9 out of 5 stars 4 ratings

About the author

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Robyn Blakeman

Robyn Blakeman

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Customer reviews

2.9 out of 5 stars
2.9 out of 5
4 global ratings

Top review from the United States

Kayla Bailey
5.0 out of 5 stars If you need it get it
Reviewed in the United States on September 5, 2018
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Everything was fine, looks good, previous owner had highlighted in it but that’s fine.
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