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How Not to Look Old: Fast and Effortless Ways to Look 10 Years Younger, 10 Pounds Lighter, 10 Times Better Hardcover – January 2, 2008

4.2 4.2 out of 5 stars 727 ratings

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Forget getting older gracefully--This is the beauty and style bible every woman has been waiting for! How Not to Look Old is the first--ever cheat sheet of to-dos and fast fixes that pay-off big time--all from Charla and her friends, the best hair pros, makeup artists, designers, dermatologists, cosmetic dentists and personal shoppers in the biz. Packed with eye-opening details on hair color, brows, lipstick, wrinkle-erasers, jeans, shapewear, jewelry, heels, and more, the book speaks to every woman: from low maintenance types who don't want to spend a fortune or tons of time on her looks to high maintenance women who believe in looking fabulous at any price. There's also too-old vs. just-right before and after photos, celebrity examples of good and bad style, shopping lists of Charla's brilliant buys in fashion and beauty products, coveted addresses of "Where the top beauty pros go," fun sidebars--and more.

Known to national audiences from her ten years on NBC's
Today show, style expert Charla Krupp dishes out her secrets in this "ultimate" to-do list for looking hip and fabulous -- no matter what your age.
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Editorial Reviews

From Publishers Weekly

Krupp, style expert for the Today Show and former beauty director for Glamour, offers easy-to-follow, tried-and-true fashion advice for women well beyond their 20s. Presented in eye-catching, highly skimmable, fashion-magazine style, here's how to trade in the things that scream old lady (simply OL in the book) for a look that's younger and hipper (Y&H). Krupp is straightforward about the physical shortcomings of older age. Aptly (and sometimes rather brutally) she steers readers away from these OL pitfalls. She is quick to point out that fashion that works on 20-somethings looks ridiculous on older women (i.e., bare midriffs, go-go boots and tattoos). As much about what to do as what not to do, some of the tips are as easy as wearing pink lipstick, a bra that fits properly and hair with bangs. Others take more thought, time and money—like Botox shots, chemical peels and hair extensions. Whether high or low maintenance about their beauty routine, women of a certain age who want to compete in our youth-obsessed culture will treat this easy read with interest. (Jan.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

About the Author

Charla Krupp has appeared for ten years on the Today show and on more than thirty national TV shows including The Oprah Winfrey Show, The View, Tyra, CBS Early Show, Entertainment Tonight, and Access Hollywood. She is a contributing editor to People: Style Watch, and was formerly beauty director at Glamour, senior editor at InStyle, and contributing editor at More.

Product details

  • Publisher ‏ : ‎ Grand Central Life & Style (January 2, 2008)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 232 pages
  • ISBN-10 ‏ : ‎ 0446581143
  • ISBN-13 ‏ : ‎ 978-0446581141
  • Item Weight ‏ : ‎ 1.9 pounds
  • Dimensions ‏ : ‎ 7.75 x 1 x 9.5 inches
  • Customer Reviews:
    4.2 4.2 out of 5 stars 727 ratings

About the author

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Charla Krupp
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Charla Krupp is the best-selling author of the two style bibles: HOW TO NEVER LOOK FAT AGAIN: Over 1000 Ways to Dress Thinner Without Dieting and HOW NOT TO LOOK OLD: Fast and Effortless Ways to Look Ten Years Younger, Ten Pounds Lighter, Ten Times Better. The two books together spent 22 weeks on the New York Times best-seller list, and were Amazon’s best-selling beauty and fashion titles for the years, 2008, 2009 and 2010 and are hot sellers the world over--UK, France, Australia, The Netherlands, China, Greece, Czech Republic, Turkey, Hungary, Korea and Russia. Charla is currently a contributing editor to Time Inc’s successful spin-off, People Style Watch.

Charla was an award-winning magazine journalist before bringing her accessible “real woman's” approach to fashion and beauty to television and the Internet. For ten years, she was a contributor to NBC’s Today show and appeared in over 130 style segments covering the gamut of style from Beauty and Fashion Makeovers to Wedding Style, Beach Style, Baby Style even Pet Style. Charla is widely recognized as the first fashion magazine editor to have a monthly TV style segment. She has also done many woman-on-the-street style segments for Oprah and appeared on many national shows such as CBS Early Show, Good Morning America, Dateline, Rachel Ray, Wendy Williams, The View, Tyra, Entertainment Tonight, Extra, Access Hollywood and more. She also conceived and co-hosted E’s first Academy Awards fashion review, The Golden Hanger Awards and delivered weekly pop culture commentary on E’s The Gossip Show.

As an award-winning magazine journalist, Charla spent 15 years as the entertainment editor for Glamour Magazine, where she created the magazine’s “Women of the Year Awards.” She moved to Time Inc.’s new style magazine, In Style helping to create mega-successful franchises for that publishing phenomenon such as Getting Gorgeous. She returned to Glamour to become the magazine’s beauty director, and later served as executive editor of Hearst’s innovative magazine, Shop Etc. As a contributing editor to More Magazine, Charla wrote the monthly column “Fashion for Grown-Ups.” She has also written for Time Magazine, The New York Times, Town & Country, Cosmopolitan, The Chicago Tribune, USA Today Weekend, aol.com, ivillage.com, and many others.

Charla started her journalism career with the American Society of Magazine Editors and the Mademoiselle Guest Editorship. She graduated at the top of her class at the University of Illinois College of Communications where she currently serves on the Dean’s Advisory Board, and recently returned to give the commencement speech. Her husband, Richard Zoglin, is a Time Magazine editor, also its theater critic, and author of Comedy at the Edge: How the Stand-Ups of the ‘70s Changed America. She now lives in New York City and Sagaponack, New York.

For more, visit www.CharlaKrupp.com.

Customer reviews

4.2 out of 5 stars
4.2 out of 5
727 global ratings

Top reviews from the United States

Reviewed in the United States on January 3, 2012
I knew I looked older but didn't know what to do to change it. This book shows you what and how to change to look younger. I don't want to look twenty again but younger would be nice. I immediately was able to make some small changes that evidently made a difference. I had people asking me what was different about me when I combed my bangs to the side. Who knew? I wouldn't do everything she talks about in this book but there were enough things I would do to warrant me buying the book. It's nice that she divides it down into high, medium and low maintenance. I like the low maintenance. I don't have a lot of money of spend on some of the procedures she's had done. I wouldn't do them even if I did have the money. But, I can change my hairstyle and color. I can change my makeup. I can change some of my clothing. In fact, I went through my closet and gave a lot of my clothes to charity. I never realized all the things I was doing that were making me look older. This book should be read by every woman. None of us want to look older than we are. Lots of simple steps in here to turn back the clock even if it's just a little. It'll make you feel younger, too.

Great book. Worth every penny.
6 people found this helpful
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Reviewed in the United States on June 1, 2009
Just because you're old, doesn't mean you have to look it! I thought this was an extremely well put together book with lots of ideas on makeup, hair, clothing and attitude to help you look a little younger than you actually are. I particularly liked that the suggestions were shown for low, medium and high maintenance tips. After all, some aspects of our looks are more important to some than it is to others. For example, a few wrinkles here and there aren't too big a deal to me, at least yet. But hairstyles always are a big question mark. What looks too young and what looks just plain dowdy? Or dated? What products actually make a difference and which ones can be harmful? I liked that she suggests products in all price ranges and by name so I can look them up and order from Amazon. (Who wants to dig through all the teeny bopper makeup in the drug or department stores looking for the stuff?)

I thought her ideas were realistic for each level of maintenance and I've already bought a few things she recommended. She also gives detailed information on things like support undergarments, prescription skin "fixers" and other things that you may have been afraid to ask about. Or maybe you aren't quite at the "droop level" where you need them yet.

I read ordered another book, 
Staging Your Comeback: A Complete Beauty Revival for Women Over 45  which I thought had some great makeover photos and some good advice, but wasn't nearly as detailed as this one. But then how could a man know as well as another woman what works and which products are appealing? I find How Not to Look Older far more useful.

This is a great book for baby boomers. We may have to start acting our age one of these days, but there's no reason we have to look it! Two thumbs up for this great book.
10 people found this helpful
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Reviewed in the United States on November 10, 2008
This book offers a lot of tips--from the very simple and inexpensive to the costly and surgical-- that in the opinion of the author and experts help a woman not look old, but rather "young and hip." I'm gonna say right off, that while I don't want to look old and passe, I can't at 48 look young and hip. That would be silly and even desperate seeming. I simply want to look better for my age. This might serve as a career enhancer, however, for women in competitive careers where staying youthful is a necessity, not a luxury. Ageism sucks.

The cover pic of the author, btw, looks highly processed (as in airbrushed). The blond hair is fake (too light) and has darker brown roots showing. The teeth look done (ie capped or lumineered or something). Her figure is trim and her out fit is, indeed, flattering and youthful. Charla Krupp is an attractive woman who does, indeed, look high maintenance. You can tell she works at it.

However, when I saw dark roots and overbleached hair and overly white looking teeth and airbrushed looking pics, I start off thinking, "Did I buy the wrong book? Is this the person to advise ME?" I know, that's not a generous response to a pic, but that is what I thought. I don't want to be bleached blond, bleached teeth, and botoxed. Most of us just don't have the inclination, time, or money to keep up with such things.

I set aside my response to the photo and looked inside. Yes, she does offer helpful tips...

On to the book's specifics and pros and cons:

The tips are often part of the chapter headings, which are as follows:

1. Are you high, medium, or low maintenance?
2. Get bangs.
3. Lighten your hair.
4. Tame your brows.
5. Chic up your eyewear.
6. Lose the heavy eyeliner.
7. Unmask your foundation.
8. Manage your wrinkles.
9. Put on pink lipstick.
10. Whiten your teeth
11. Wear your own nails.
12. Unmatch your wardrobe.
13. Shorten your skirts.
14. Slip into the perfect pair of jeans.
15. Follow the three-bling rule when dressing for evening.
16. Learn to love shapewear.
17. Show some leg.
18 step into sexy heels.

Each chapter then goes into specifics, and ends with a "brilliant buys" page that gives you specific items/products that can help you bring the tip to fruition.

The book has a fun factor, for sure. It's easy to read, nicely laid out, lots of illustrations/photos, and helpful lists, such as "Ten things you can do in the next ten minutes to take off ten years" or "Ten things you can do for less than $100 to take off ten years."

She offers recommendations for products and also city-specific beauty professionals.

Because of this book, I did add back some bangs, which I'd missed using, but thought maybe I was too old for them. I also tried various shades of "pinkish" lip glosses and found some I liked. Previously, I avoided pink as too "white girlie girl" (I'm a dark-skinned Latina). I felt it was okay not to perfectly match bag to shoes--against the rules of my upbringing. And I began to try to define an arch in my already neat eyebrows (that took time and work!)

Before buying the book, I had already incorporated certain of things that show up as tips--dark-washed jeans, no dark nail polish on hand nails, shorter nails, shortened skirts, tamed eyebrows, anti-aging skin lotion. I already knew I was medium-maintenance, not high and not low.

But most of the tips don't work for me. I won't wear stilletos. Sorry. Pain is not something I relish, not are recurring trips to the podiatrist for foot ailments from wearing high-heeled killer shoes. I also am not gonna spend tens of thousands for teeth work. I'd rather not immobilize my face, either. And I will not give up red lipstick, even though I've added pink to my repertoire. :)

On the limited side: Charla didn't seem to go beyond her own color range to offer recommendations. It would have been nice if she'd had, after each chapter, recommendations not of just what she uses, but what excellent complimentary products were used by Latina and Black and Asian women in her circle. What would flatter a fair blond like Charla is not what would flatter a cafe au lait skin tone like mine. For example, Nars Orgasm is a very famed makeup product (the lip and cheek colors). But they're mostly suitable for the fair range of the scale. Darker women simply cannot carry them off.

I give this 3.5 stars for that limitation. If you're gonna write a book on looking younger for a wide audience, more care should have been taken to give better product recommendatiosn for a wide audience.

Still, for its good tips, the user-friendly set-up, and the loads of pics, this book is worth consideration by women of a certain age who want to hold at bay the effects of time and gravity either a little bit, a mid-sort-of bit, or a lot (depending on how much time and effort and discomfort and money one is willing to invest).

Mir
41 people found this helpful
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Top reviews from other countries

Translate all reviews to English
isabela c pack giuliano
4.0 out of 5 stars Interessante
Reviewed in Brazil on April 7, 2023
É interessante, mas ha muitas marcas descritas que nao temos no Brasil
Nina B
5.0 out of 5 stars Faboooolous!
Reviewed in Germany on February 6, 2020
Really Great tips in this Book for make-up and Dressing super smart! :)
sew
5.0 out of 5 stars Great! One to keep
Reviewed in the United Kingdom on February 3, 2017
This is a very useful book. The photos are extremely helpful, and I blushed to see all my black tie event mistakes (I've only been to one black tie, but oh boy did I look a mess). The book starts with the rationale that it's not vain to want to look young, it's financial sense - if you're working with lots of younger people they can be judgmental of older colleagues. I must admit, this rang true for me - I'm often the oldest person in the room.
The recommendations aren't difficult to follow and are mainly about grooming and updating your wardrobe to flatter and look modern without trying to follow the latest trends. There is one chapter on facial fillers which obviously isn't for everyone, but otherwise I found the book to be relevant and very helpful.
12 people found this helpful
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Bookie
5.0 out of 5 stars A Must Read for Every Hair Stylist
Reviewed in Canada on August 17, 2011
Charla Krupp Has done a fabulous job with making woman look younger. We have left copies of this book through out our salon and spa. It has been fun watching women ask us for advice on going lighter with their hair colour and hilites, change their lipstick, get bangs and watching them read this book, take notes on their blackberries,ipad's and order copies for their friends all while thier getting their hair done. This is truly a gift of a book, well done Charla!  How Not to Look Old: Fast and Effortless Ways to Look 10 Years Younger, 10 Pounds Lighter, 10 Times Better
4 people found this helpful
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mimi de c
4.0 out of 5 stars plein de conseils
Reviewed in France on March 13, 2012
Un max de conseils bien précis, bien terre-à-terre, n'ayant pas peur des détails qu'on n'ose pas toujours évoquer même avec ses bonnes amies ! bref, un livre à l'américaine.. on peut y piocher de bonnes idées, faciles à mettre en pratique.
2 people found this helpful
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