Eat This Not That! Supermarket Survival Guide: The No-Diet Weight Loss Solution »

David Zinczenko is the editor in chief of Men s Health and editorial director of Women s Health and Best Life. He is a regular contributor to the Today show and has appeared on Oprah, 20/20, and Prime Time Live.

Matt Goulding is the food and nutrition editor of Men s Health. He has cooked and eaten his way around the world and now lives in Pennsylvania.

You can burn fat and sculpt the body you’ve always wanted—and even save money in the process-without dieting. All you need is the insider’s guide to smart, healthy, low-cost food choices. And now, the right choices are simple!

From the produce section to the frozen-food aisle, the modern supermarket is loaded with 50,000 food choices, all vying for your hard-earned money. N wonder it’s hard to know what to buy. But with Eat This, Not That! Supermarket Survival Guide, the smart answers are right in your hands. No more fake "healthy" foods. No more rip-off supermarket "bargains." No more disappointing meals. And most important of all, no more extra pounds!

Did you know:

*A cup of Quaker 100% Natural Granola Oats, Honey, and Raisins contains more calories than 8 chicken wings? (Save 280 calories a day by switching to our preferred choice)

*Choosing Rice Krispies Treats over Nutri-Grain Cereal Bars will cut your sugar and calorie intake nearly in half? (With this switch, you could lose a pound every 7 weeks!)

*Regular bacon is actually better for you than turkey bacon? (Find other deceptive "healthy" foods and the delicious ones you should be eating instead.

With this simple illustrated guide to thousands of foods—along with the nutrition secrets that lead to fast and permanent weight loss—you’ll make the smartest choice for you and your family, every time!

Additional features in Eat This, Not That! Supermarket Survival Guide include:

• 6 Supermarket Shopping Strategies

• 11 Secrets the Food Industry Doesn’t Want You to Know

• The 20 Worst Packaged Foods in America

• Master the Produce Aisle: Your Guide to Greens (and other colors)

• Your Organic Primer

• The Pantry Label Decoder

• And more!

Acknowledgments vi

Introduction: The Choice Is Yours vii

Chapter 1 Getting to Know & Love the Supermarket: Master your market-and take control of your health! 1

Chapter 2 The Produce Aisle: Supercharge your meals with fresh produce that really packs a punch 19

Chapter 3 The Meat & Fish Counters: Build a leaner body with the smartest protein choices 49

Chapter 4 The Refrigerator: Keep your cool-and never feel hungry again 63

Chapter 5 Pantry Staples: Stock your kitchen cabinets with fat-burning superfoods 95

Chapter 6 Snacks & Sweets: Indulge-guilt-free-and keep losing weight 163

Chapter 7 The Freezer Section: Learn the surprising secrets that keep extra calories at bay 211

Chapter 8 Drink This, Not That!: Eliminate hidden calories, not taste! 253

Chapter 9 Your Save-Money Shopping Guide: Discover the tricks that will slim down your grocery bill 283

Food Additive Glossary 306

Index 317